Webinar promotion is a crucial part of the webinar process, but the webinar promotion tips in this article go beyond just getting attendees to join. Effective webinar promotion can also increase audience engagement and settle the nerves of webinar hosts. Promotion allows you to fill your audience with the right people and get closer to them. For example, before promoting any event, I like to engage with potential attendees and find out what they want to hear from me. For this article, I connected with seasoned webinar hosts to learn how to promote a webinar so you can run a […]

Hosting a webinar is an excellent way to connect directly to your audience, raise awareness for your brand, and establish your organization as an expert in its field. According to Zippia, 73% of B2B webinar attendees become qualified leads while 20%-40% of B2C attendees become leads. With that said, one way to attract audiences to your webinar is to have a good webinar landing page. A webinar landing page gives audiences a first impression of the quality of your webinar. Designing a webinar landing page can seem daunting. Fortunately, there are many outstanding webinar landing page examples online that can […]

If you’re looking to attract highly engaged leads, interact with your audience, get real-time feedback, and capitalize on exciting guest speakers, then you could benefit from webinar software. In a blind test run by the team at Business2Community, it was discovered that live webinars got 2.3x the number of registrants than an on-demand video, and had 23% more. In addition, live attendants were also more attentive as participants viewed an average of 80% of the live webinar content. That type of turnout can aid your business in lead generation and more conversions if they’re immersed in what you have to […]