June 2022 / 371 posts found
Owning a Dumpster Bird NFT is an Investment on Many Levels — Creator’s Interview
Hello community! Today’s guest is Foffej — Artist of Dumpster Birds NFT. Chris: Dumpster Birds are hand-drawn digital artwork creations that represent pigeons of New York. It is unique yet intriguing! Why did you pick pigeons for your NFT project? Foffej: Our team is based in New York, and we wanted to choose an animal that really represents NYC so it felt fitting we chose the pigeon. NYC is a rough place to survive as a bird and they’re known for eating whatever scraps of food they can find especially near trash cans. Hence the name “Dumpster Birds” which […]
Google Autocomplete: More than a Free Keyword Research Tool
Google Autocomplete (often referred to as Google Suggest) is one of the first Google search developments that appeared on SEOs’ radar. Many years ago, Google Suggest was what powered Google Instant results, making a huge impact on users’ searching journeys. SEOs have been using it as a free keyword research tool. Yet there’s much more to this search feature, especially after all the updates Google has introduced, turning Google Autocomplete into a smart and predictive platform of its own. What is Google Autocomplete? Google Autocomplete allows users to easily complete their query by suggesting possible extensions of what they are […]
Top 5 Video Marketing Challenges in 2022 [New Data]
Video marketers report that it offers the highest ROI of any media format, but those who use it still face challenges with the strategy. The HubSpot Blog Video Marketing Report surveyed 500+ video marketers and asked them about their top challenges, and we’ve compiled them in this post. Read on to learn what marketers are dealing with and how to overcome them in your strategy. Top Video Marketing Challenges in 2022 The top five video marketing challenges are: Lack of time to create video content. Difficulty creating an effective video strategy. Inadequate budget to create video content. Difficulty with the […]
How Instagram’s New Nudge Feature for Teens Could Impact Marketers or Creators
Instagram is an incredibly popular social media app for teens — in fact, roughly 41% of U.S. teens use Instagram as of January 2021. But the app can be a tricky platform for teens since it inherently fosters social comparison. In fact, Meta reports one in three teen girls say Instagram makes their body image worse. Additionally, teens who are unsatisfied with their lives are more negatively impacted by Instagram. Fortunately, Instagram’s team aims to change that, in part with a new nudge feature. Let’s dive into what this new feature does, and what it could mean for marketers. How Instagram’s New Nudge […]
Google News Redesign Launches On Desktop via @sejournal, @MattGSouthern
Google is launching a redesigned version of Google News on desktop that users can customize to meet their information needs. The post Google News Redesign Launches On Desktop appeared first on Search Engine Journal.
10 Reasons You Need A Long-Term Content Strategy via @sejournal, @JuliaEMcCoy
Content marketing is a marathon, not a sprint. Learn how a long-term content strategy can help you outpace even tough competitors. The post 10 Reasons You Need A Long-Term Content Strategy appeared first on Search Engine Journal.
How To Calculate Your Total Addressable Market (TAM) For SEO via @sejournal, @TaylorDanRW
Ecommerce companies and agencies alike use SEO TAM as part of a user acquisition strategy. Help prioritize your SEO campaigns with this formula. The post How To Calculate Your Total Addressable Market (TAM) For SEO appeared first on Search Engine Journal.
Where Nonprofits Spend Their Time On Social Media in 2022
There’s no shortage of advice in the blogosphere on how and where to spend your time on social media. How organizations are actually spending their time online, however, is a different story. Unlike most marketing campaigns you see looking to get you using a product or service, non-profit social marketing is all about getting you to take action for a cause. Often, non-profit organizations are tight on resources and don’t always have the ability to produce large, high-visibility campaigns. That’s where social media can help. Let’s dive into the social media platforms that non-profit orgs can leverage today. How Non-Profits […]
What Is Google LaMDA & Why Did Someone Believe It’s Sentient? via @sejournal, @martinibuster
Could Google’s LaMDA language model actually be sentient? Roger Montti explores whether these claims could be true and why they matter. The post What Is Google LaMDA & Why Did Someone Believe It’s Sentient? appeared first on Search Engine Journal.
The PPC Dilemma: Why Your Agency’s Growth Is Limited & How To Fix It via @sejournal, @oxbird_com
How do agencies offer high-quality PPC without depriving their most lucrative offerings? Learn how The PPC Dilemma impacts your growth and how to fix it. The post The PPC Dilemma: Why Your Agency’s Growth Is Limited & How To Fix It appeared first on Search Engine Journal.