July 2022 / 348 posts found
Instagram Takeover: How to Host One in 7 Easy Steps
Influencer marketing is a trendy topic these days, but it doesn’t require a lot of work or a ton of money to harness the power of influencers on your brand’s social media channels — and hosting something called an Instagram takeover is one of the lowest-effort, most organic ways to do just that. Not sure what we’re talking about? Instagram takeovers involve a person or brand posting on your Instagram channel to give followers a peek at new and unique content from another perspective. Here’s an example of our friends at WeWork taking over our Instagram account: In this […]
How Does SEO Work? via @sejournal, @lorenbaker
The core of SEO is about figuring out what works for your site and then changing it when it stops working. Learn the fundamentals here. The post How Does SEO Work? appeared first on Search Engine Journal.
Customer Retention Fails: 5 Signs A Client Is About To Break Up With Your Marketing Agency via @sejournal, @CallRail
Load up your saddest playlist, because we’re talking about clients leaving you. Learn how to catch the signs early & reduce your agency’s churn. The post Customer Retention Fails: 5 Signs A Client Is About To Break Up With Your Marketing Agency appeared first on Search Engine Journal.
Difference Between Search Console CWV Report & PageSpeed Insights via @sejournal, @martinibuster
Google’s John Mueller explains why Search Console CWV report never matches data from PageSpeed Insights The post Difference Between Search Console CWV Report & PageSpeed Insights appeared first on Search Engine Journal.
LinkedIn Reports Demand For ‘Creator’ Jobs Up 3X via @sejournal, @MattGSouthern
A new report from LinkedIn shows that job postings have tripled for creator-related positions as brands invest in new ways to drive engagement. The post LinkedIn Reports Demand For ‘Creator’ Jobs Up 3X appeared first on Search Engine Journal.
Transitioning to GA4: Is this the Right Analytics Move for Your Team?
Back in March, Google announced that the current version of Google Analytics Universal (commonly known as Universal Analytics) will be deprecated as of July 1, 2023, in favor of the new version, GA4. As a part of this transition, Google will be dropping support and tracking for Universal Analytics (UA), which has been the standard reporting tool for millions of websites since 2012. According to Google, historic data from Universal Analytics will be accessible for “at least six months” after the July 2023 retirement date. Keeping it ambiguous, Google adds: “In the coming months, we’ll provide a future date for […]
The Top Shopping Trends of 2022 & Beyond [State of Consumer Trends Data]
Shopping habits have drastically changed over the past few years. For instance, while most of us previously browsed retail stores on a Saturday to find great deals, we now turn to Instagram to find discounts offered by influencers. And rather than watching TV ads to find out about new products, nowadays, most of us stumble across ads in between YouTube videos. Here, we’ll explore the shopping trends of 2022 to ensure you’re able to meet customers where and when they’d prefer to shop. Plus, we’ll uncover the shopping differences between generations. Let’s dive in. The Top Shopping Trends of 2022 […]
Upcoming Drops: July 25-31
Let’s face it: The NFT space moves really fast. Considering how quickly things can change in the metaverse, a week in NFTs might as well be a month IRL. Don’t get us wrong — the more people onboarded into the space, the merrier. But the constant influx of great art and new ideas makes it increasingly difficult to keep up with all the news, launches, and general happenings. Well, you can put the days of endless Twitter and Discord scrolling behind you, as we put together a weekly list of upcoming NFT drops you definitely don’t want to miss. Here’s […]
Yuga Labs ‘inappropriately induced’ BAYC investors: Class action
Law firm Scott+Scott alleges that Yuga Labs promoted a chance at huge returns on investment to “unsuspecting investors.”
Square Enix partners with Enjin to launch Final Fantasy VII collectibles
Fans can pre-order Final Fantasy VII’s 25th-anniversary figures at the Square Enix store while the digital collectibles will be available in 2023.