September 2022 / 312 posts found

The Merge Finally Happened. Ethereum Will Never Be the Same

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The Alpha: The merge, Ethereum’s long-awaited and technically staggering switch to a proof-of-stake consensus system, has finally happened. The colossal move officially marks the joining of Ethereum’s mainnet execution layer with its Beacon Chain consensus layer. Ethereum developers created the Beacon Chain in 2020, and until now, it has been running in parallel with the Ethereum mainnet. Having officially switched from its original proof-of-work consensus mechanism, the Ethereum blockchain’s energy consumption is expected to fall to between 99.5 and 99.99 percent. Why it matters NFTs have long held a (somewhat unjustified) reputation for being environmentally disastrous, as the blockchains most […]

7 Powerful Tools for Tracking NFT Collectors & Trades

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It goes without saying: things move fast in the NFT space. And this makes staying up to date with mint dates, project reveals, timed auctions, and the like a difficult and sometimes nearly impossible task. Yet, keeping tabs on collectors and large-scale trades can sometimes be even harder. Because of this, some companies have built entire tool suites to help simplify the process. We’re not just talking about trading services like Rarity Tools and Trait Sniper, but those that make it easy to collate data about projects and individuals. Considering a single trade from an NFT whale can make or […]

Are NFTs the Next Big Step for Sneaker Culture?

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In our latest episode of Behind The Drop, we got an inside look at Sneaks Of Nature — canvas art brand IKONICK’s upcoming debut in the NFT space. The forthcoming project hopes to pave the way for sneaker culture’s continued presence in the NFT landscape. How? By providing prospective collectors with the opportunity to participate in an interactive story centered on sneaker culture. According to the official Sneaks Of Nature OpenSea page, it’s in rarified air as “the first franchise developed around sneaker culture.” Of course, under that franchise’s umbrella is an NFT collection. By owning one of 3,333 Sneaks […]

Starbucks announces new NFT experience for coffee members

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The nonfungible tokens, or NFTs, are minted on a proof-of-stake blockchain built by Polygon.

GameFi fundraising jumps 135% in August, but is still down from June: Report

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Web3 games and Metaverse projects have raised $748 million in funds last month.

Ubisoft cools off on NFTs and blockchain, says it’s in ‘research mode’

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Ubisoft CEO Yves Guillemot appears to be walking back some of the company’s enthusiasm for NFTs, months after receiving strong pushback for its NFT project Quartz.

Mean Girls set to make Web3 comeback as “crypto-collectibles”

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Newly filed trademarks from Paramount Pictures suggest elements of the teen cult classic may come back in the form of “crypto-collectibles” and non-fungible tokens (NFTs).

The Ultimate Guide to Google Analytics in 2022

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Are you confused — even intimidated — by Google Analytics? Good news: you’re not alone. GA is notoriously complicated, and with the latest release — GA4 — things are just about clear as mud. In fact, when I first started to delve into GA’s waters, I wondered if I’d ever truly get it. There were so many concepts to learn and reports to run. How did people ever conquer this thing?! Lots and lots of reading plus some trial and error, it turns out. I’m not saying I’ve reached total mastery — there’s always something new to pick up — […]

Are SEOs Responsible For Google Search Bias? via @sejournal, @wanderinghelene

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Biases can exist even in SEO. What can SEOs do to create a search experience that won’t harm society? Read on for the latest research. The post Are SEOs Responsible For Google Search Bias? appeared first on Search Engine Journal.

How To Do JavaScript Redirects For SEO via @sejournal, @TaylorDanRW

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Not sure how to best communicate to users and search engines that the requested URL is unavailable? Here’s how to do a redirect via Javascript. The post How To Do JavaScript Redirects For SEO appeared first on Search Engine Journal.
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