October 2022 / 299 posts found
Google On Image Filenames & A Surprising SEO Mistake via @sejournal, @martinibuster
Googlers discuss best practices about image filenames and reveal a surprising image SEO mistake to be aware of The post Google On Image Filenames & A Surprising SEO Mistake appeared first on Search Engine Journal.
Google Ads Rolls Out 5 New Video Ad Templates via @sejournal, @MattGSouthern
To help business boost sales and raise awareness about their brand during the holidays, Google Ads is rolling out new seasonally-themed video ad templates. The post Google Ads Rolls Out 5 New Video Ad Templates appeared first on Search Engine Journal.
NFT Displays: Learn How to Build Your Future Art Gallery
Throughout the peak of the crypto and NFT market’s massive boom in 2021, the NFT market was valued at a staggering $41 billion — just nine billion dollars shy of what the physical art market generated in 2020. But as things stand, it may take time before the two fields of art can truly compete head-to-head once more. Of course, there are many hurdles that NFT art pieces need to overcome before that happens, and a primary one is how to display them. Physical artworks are easy to show off, since you can frame them and put them above a […]
How to Stream in Web3: A Guide to the Best NFT Streaming and Music Marketplaces
Marketing models are changing. And the rise of Web3, compounded by the increasing popularity of non-fungible tokens (NFTs), has pushed the entire creative economy into a bottleneck of shifting norms, and it’s about time. The music industry generates roughly $43 billion in revenue; however, only 12 percent of that goes to artists. We needed new models and options when it comes to Web3’s NFT music. Although many people still use Spotify or Apple Music for their audio needs, a few incredibly powerful Web3 streaming platforms and NFT marketplaces have risen to prominence in recent years, taking the world by storm. […]
Can Blockchain Gaming Be Good? A 90s-Era Nintendo Legend Weighs In
In the early 1990s, game industry exec Tony Harman was sitting on a long flight to Kyoto, Japan. After publishing a report questioning the then-widely accepted dogma that only Japanese studios could make good games, word spread from his U.S. office to its Japanese headquarters. While he didn’t know it then — Harman was headed for a date with destiny. Upon arriving in Japan, he had only one place to go: Nintendo’s global headquarters, for a meeting with the man behind the legend: Shigeru Miyamoto — one of the creators of the Italian plumber named Mario. But what was Harman […]
Measuring E-A-T? — Whiteboard Friday
The level of trust users have in your brand’s expertise is an important component when vying for that #1 spot, but Google has been ambiguous about what E-A-T (expertise-authoritativeness-trustworthiness) actually is, and how it plays into your SERP rankings. In today’s episode of Whiteboard Friday, Lily Ray discusses the ways in which you can prove that all important “E” – expertise. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi, there. My name is Lily Ray, and today we’re going to be talking about E-A-T — expertise, authoritativeness, and trustworthiness. […]
Is Language A Google Ranking Factor? via @sejournal, @kristileilani
Does offering different languages on your website and the way you organize localized pages affect organic search rankings? The post Is Language A Google Ranking Factor? appeared first on Search Engine Journal.
Buying Backlinks For SEO: Yes, This Is Still A Thing via @sejournal, @ab80
Is paying for links worth the risk? In this piece, let’s take a closer look at the practice of buying and selling links for SEO. The post Buying Backlinks For SEO: Yes, This Is Still A Thing appeared first on Search Engine Journal.
Scale Your B2B Lead Generation With Discovery Ads via @sejournal, @beyondthepaid
Look beyond search and give Discovery ads a try. Set your Google Ads for lead gen and improve your cost efficiency by a great margin. The post Scale Your B2B Lead Generation With Discovery Ads appeared first on Search Engine Journal.