November 2022 / 274 posts found

Senior Twitter Execs Resign – Bankruptcy Reportedly Isn’t Out Of The Question via @sejournal, @martinibuster

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Musk reportedly says bankruptcy not out of the question as senior execs core to Twitter’s functioning resign The post Senior Twitter Execs Resign – Bankruptcy Reportedly Isn’t Out Of The Question appeared first on Search Engine Journal.

Multicultural Marketing: What It Is and How to Do It The Right Way [According to Experts]

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Growing up as a first-generation Asian American, I lived between two cultures. One was the East-Asian culture my parents brought from Taiwan, which prioritizes the needs and desires of the family and emphasizes academic excellence. The other was the Western culture that surrounded me outside the house, which prioritizes the needs and desires of the individual and emphasizes extracurricular activities. Needless to say, these two cultures clashed, and I spent the early part of my childhood confused about my identity. My parents taught me certain values and principles to help guide me through life, just like their parents did, but […]

8 Holiday Giveaway Ideas To Boost Revenue

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The holidays are right around the corner, so companies everywhere are gearing up to run fun holiday deals and giveaways. You’re in luck if you need fresh ideas for your holiday giveaways. I’ve put together 8 holiday giveaways to spark joy in your customers and simultaneously boost revenue. 8 Holiday Giveaway Ideas to Drive Sales and Delight Customers Promotion-A-Day Giveaways Host Giveaways on Your Website Buy-1-Get-1 Free Free Gift Cards With a Purchase Social Media Contests Refer-A-Friend Offer a Chance to Relax Run a Photo Contest 8 Holiday Giveaway Ideas To Drive Sales, and Delight Customers Here are a few […]

Is Bounce Rate A Google Ranking Factor? via @sejournal, @KayleLarkin

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Does Google use bounce rate to rank webpages? Let’s take a look at what the experts say. The post Is Bounce Rate A Google Ranking Factor? appeared first on Search Engine Journal.

Letter From the Editor: Yes, We Have to Talk About Twitter. via @sejournal, @Amanda_ZW

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The opinions expressed within this story are solely the author’s and do not reflect the opinions and beliefs of Search Engine Journal or its affiliates. Greetings, SEO pros, digital marketers, journalists, and curious minds among us. For I have the pride, the privilege, nay, the pleasure of addressing my very first official “Letter From the Editor” to such an esteemed audience. And as much as I hate to kick things off on this note: We have to talk about Twitter. I know, I know. You don’t want to talk about Twitter. I don’t want to talk about Twitter. Nobody wants […]

An Inside Look at Metaversal: A Unique Web3 Investment and Venture Studio

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In August 2021, the Web3 community was introduced to Nouns — randomly-generated NFT characters that have since seen over $47 million in sales. While there are 505 Nouns in existence at the time of writing, this story begins with Noun #9, a bat who inspired Metaversal’s 2,000-piece NFT collection that grows by the day. Since its inception in 2021, Metaversal has established itself as a burgeoning global Web3 enterprise, combining an investment firm with a venture studio with a mission to inspire and empower the next generation of creators. Just months after Nouns was introduced, Metaversal began its quest to […]

The Fall of FTX Has Revealed Web3’s True Colors

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For many, the crypto world feels like it’s in shambles. The high drama between rival exchanges Binance and FTX has set the stage on which it played out fully ablaze. Over the last few days, repeated revelations have wiped out billions in funds, sent the Web3 community reeling, and irrevocably altered the future of crypto and NFTs. It was the last thing the space needed. The dramatic fall from grace came during a community-wide effort to push back against OpenSea’s recent announcement that it would likely stop enforcing creator royalties for existing collections as of December 8. On top of […]

From Web2 to Web3: A Guide to NFTs on Facebook and Instagram

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The company formerly known as Facebook has had its eyes on the next stage of the internet for a long time. In 2014, the tech conglomerate acquired Oculus — then a Kickstarter-funded project — with aims to throw its endless resources and the Oculus team’s expertise into launching the first entry-level VR headsets flooding the mass market. We’re not quite there yet, but Facebook has nonetheless continued its pivot into uncharted waters since then. Now it’s known as Meta, and it’s diving into Web3. Besides Meta’s highly-publicized Horizon Worlds metaverse game, the firm is also bringing Instagram and Facebook — […]

Meta Ads Automation: An Advertiser’s Guide via @sejournal, @closedloop

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With this detailed guide, automate many important campaign decisions and optimizations like budget, placement and creative with Meta Advantage and Advantage+. The post Meta Ads Automation: An Advertiser’s Guide appeared first on Search Engine Journal.

8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool via @sejournal, @mktbrew

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Learn how you can gain your ultimate SEO advantage by accurately predicting future SERPs so you can truly rank higher. The post 8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool appeared first on Search Engine Journal.
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