December 2022 / 251 posts found
SEO Trends 2023, According To 24 Experts [Ebook] via @sejournal, @sejournal
Which SEO trends will matter most in 2023? Find out in the latest edition of our SEO Trends ebook with insights from today’s top experts. The post SEO Trends 2023, According To 24 Experts [Ebook] appeared first on Search Engine Journal.
Google Launches Visual Guide To Search Elements via @sejournal, @MattGSouthern
Google’s new guide to search features visualizes and defines the various elements that appear on a search results page. The post Google Launches Visual Guide To Search Elements appeared first on Search Engine Journal.
5 Lessons Learned About Blogging After Biking From Canada to Mexico
As a writer for HubSpot, the most I thought I would use our product was creating marketing blog posts and measuring their performance over time. I never envisioned myself actually using a CMS to, well, you know, build a website. But, that quickly changed in the Fall of 2022 when I created a blog that cataloged my journey down the Great Divide, a mountain bike trail that stretches from Canada to Mexico. Before I knew it, I was managing Pedaling4Pups.com and producing a handful of blog posts each week all while biking the 2700-mile trail. Even as a seasoned blogger, […]
How Marketers are Navigating Q4: Traffic, Lead & Email Data from 150K+ Brands
If you’re a marketer, it’s likely been a very – odd – Q4! On top of racing to the finish with end-of-year reports, campaigns, and project memos, you’re also in the thick of annual planning for the new year. And, to add one more complicated layer to the mix, many marketing teams are waiting in the balance to see how our uncertain economy and the continuance of unprecedented global events will impact their work. While we don’t have a crystal ball, our final analytics report of the year aims to give you an insightful glimpse of how industries are performing […]
5 Great Value Proposition Examples & Why They Work via @sejournal, @natalieannhoben
Finding your ideal customers depends on nailing the right messaging for your brand’s value proposition. The post 5 Great Value Proposition Examples & Why They Work appeared first on Search Engine Journal.
Google Ads Makes It Easy To Switch To Data-Driven Attribution via @sejournal, @MattGSouthern
Google is making it easy to switch to data-driven attribution for Google Ads campaigns, and letting advertisers see how it will impact campaigns before switching. The post Google Ads Makes It Easy To Switch To Data-Driven Attribution appeared first on Search Engine Journal.
Top Marketing Holidays of the Year, According to Marketer Data
As a business, you likely run marketing campaigns all year round. There are specific occasions, though, where you might spend more time and money on your efforts to maximize exposure and inspire the most sales. Holidays are a great example of this, where events like Black Friday can bring in significant sales and revenue compared to other days of the year. In this post, we’ll go over insights from marketers on the holidays and annual events that they spend the most money on and why. What holidays and annual events do marketers build strategies for? We asked marketers and advertisers […]
Resources for Indigenous Entrepreneurs: Start on the Right Foot
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Aspiring Native entrepreneurs face many challenges in growing small businesses. Complex land lease laws, strained infrastructure, and a chronic lack of credit access all inhibit Indigenous success. However, thanks to growing federal, organizational, and tribal support, potential business owners have more resources available than ever. Navigating new […]
Armin van Buuren Opens Up About His New Web3 Community
The Alpha: On December 14, dance music icon Armin van Buuren is launching Armin’s All Access (AAA). This budding community aims to provide his fans with a deeper way to engage with him and his music on Web3, according to a press release shared with nft now. The drop will feature artwork created by Dutch crypto artist Rik Oostenbroek, best known within the space and the wider art world for his stunning 3D art. Owners of AAA NFTs will enjoy a vast host of exclusive benefits, such as previews of unreleased tracks from van Buuren, audio versions of exclusive DJ […]
ApeCoin Staking Is Live: Here’s Everything You Need to Know
It’s official, ApeCoin staking is live, and as of December 12, the first $APE rewards have accrued. But whether you’re an early Bored Ape holder that claimed every subsequent Yuga Labs airdrop, or an NFT enthusiast who only recently purchased their first bit of $APE, staking can seem like a daunting task. A process that has long been a facet of the crypto industry, if done right, staking has the potential to be a significant win for token holders. But if mishandled, it can have catastrophic consequences. With so much misinformation being circulated throughout the metaverse, it’s become more important […]