December 2022 / 251 posts found
2022 YouTube and Video SERP Result Changes
When you think of video results on Google in 2022 (and video optimization), you might think of something that looks like this (from a search for “flag football”): In mid-October, we noticed a drop in this type of video result, and that drop became dramatic by late-October. Did Google remove these video results or was our system broken? As it turns out, neither — video results have split into at least three distinct types (depending on how you count). (1) Video packs (simple & complex) The example above is pretty simple, with the exception of “Key Moments” (which debuted in […]
How To Eliminate Render-Blocking Resources via @sejournal, @BrianHarnish
Improve how users experience your site by learning how to identify and eliminate render-blocking resources. The post How To Eliminate Render-Blocking Resources appeared first on Search Engine Journal.
Feature Page SEO For SaaS: Non-Branded Keywords For Organic Traffic via @sejournal, @wanderinghelene
While it’s more challenging to market SaaS organically, get creative and bring in more qualified leads with this guide. The post Feature Page SEO For SaaS: Non-Branded Keywords For Organic Traffic appeared first on Search Engine Journal.
Meta Would Rather Remove News Than Pay Publishers via @sejournal, @MattGSouthern
Meta says it will consider removing news articles from its platform if a US government mandate forces the company to compensate publishers. The post Meta Would Rather Remove News Than Pay Publishers appeared first on Search Engine Journal.
Customer Retention Strategies Ecommerce Companies Should Apply In 2023
Accelerate your company’s growth by tailoring your online store for customer retention. Here’s how to get them to stay with you. The post Customer Retention Strategies Ecommerce Companies Should Apply In 2023 appeared first on Search Engine Journal.
101 Blog Post Ideas to Refresh Your Content Marketing Strategy
When you have an active website, consistently coming up with blog ideas can be a challenge. So, what do you do when it feels like you’ve written about everything under the sun? Even the most seasoned marketers could use an occasional brainstorming boost. If you need inspiration, here are 101 of the best blog post ideas for your content marketing strategy. Table of Contents Multimedia Blog Post Ideas Data-Driven Blog Post Ideas Community Engagement Blog Post Ideas Instructional (Guides and How-to) Blog Post Ideas Multichannel Integration Blog Post Ideas Thought Leadership Blog Post Ideas Content Marketing Blog Post Ideas Miscellaneous/Fun […]
157 of the Best Email Subject Lines We’ve Ever Seen
I’d venture to guess you get tons of emails in your inbox every day. From coupons to daily deal sites, from newsletters to your mother wanting to know when you plan to visit — it’s a lot to sift through, never mind actually open. So, what does it take for someone to actually open an email? According to HubSpot Research, 65% of surveyed marketers say that subject lines have the greatest impact on open rates. After all, it’s your very first impression of the email. From that first impression, you’ll do your best to judge the content inside. So what […]
17 Types Of Content Marketing You Can Use via @sejournal, @BrianFr07823616
Let’s take a look at 17 types of marketing content and learn how you can use them to make a bigger splash with your marketing. The post 17 Types Of Content Marketing You Can Use appeared first on Search Engine Journal.
Are Breadcrumbs A Google Ranking Factor? via @sejournal, @KayleLarkin
Breadcrumbs are helpful for users as they drill down into your site hierarchy, but do they help your rank in search, too? The post Are Breadcrumbs A Google Ranking Factor? appeared first on Search Engine Journal.