March 2023 / 284 posts found
Daily SEO Fix: Exploring Subfolder Search with Moz Pro
A subfolder, also known as a subdirectory, is a way of organizing the pages on your website. They can be thought of as a way to divide up information or products, depending on your business. Within a subfolder, there can be more subfolders stacked within, like nesting dolls! Subfolders can be great for your website and for SEO. Having clear landing pages for your subfolders is important to both the searcher and the crawler. They are also another way to earn more backlinks, contributing to a greater Domain Authority. A subfolder could be a blog, a product category, an Etsy […]
How To Create A Customer Journey Map via @sejournal, @BrianFr07823616
Effective customer journey maps can help you enhance touchpoints and streamline the buyer’s journey. Here’s what you need to know. The post How To Create A Customer Journey Map appeared first on Search Engine Journal.
Are Blogs Dead in 2023? We Asked 10 Marketing Experts
With the rise of video and podcasting, one could assume that blogging is dead as an effective marketing channel. After all, it seems we have an obsession with killing things off. In the new millennium, we had the Y2K computer scare. When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now that video content is having its time in the sun, some speculate that blogging could soon meet the same fate as the dinosaurs. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked […]
How to Make Your Marketing Work Harder for You During Challenging Times
Stuck in a rut with your targeting strategy? We get it — it’s easy to stick with what you know. But if you don’t adapt and evolve, you could lose out on budget, headcount, and your goals. We know that times are tough, but that doesn’t mean you can’t achieve efficient growth and boost your sales. In fact, in the face of a challenging economy, it’s even more important to make your marketing work harder for you. To do so, you and your team need to be hyper-targeted and personalize your marketing efforts. Here, we’ll explore five ways you can […]
Two Search Experts Discuss Blogging About SEO – Ep. 303 via @sejournal, @lorenbaker
Barry Schwartz of Rusty Brick and Search Engine Roundtable joined Loren Baker to talk SEO, business, the search landscape, & hair products. It was legendary! The post Two Search Experts Discuss Blogging About SEO [Podcast] appeared first on Search Engine Journal.
We Asked Experts What the Future Holds for NFTs
The goal in Web3 is to stay ahead of the curve. Whether you’re a trader trying to buy low and sell high, a creator working to get in on the ground floor of a new trend, or an art collector looking to secure works before an artist rises to prominence, being early earns you both financial gains and community prestige. Of course, “winning” in Web3 is sometimes simply a case of good fortune. The collector who just happens to mint the rarest unrevealed NFT in a PFP collection surely does so with little insight into the future. That said, there […]
Valhalla: The NFT Project Promising to Make Web3’s Version of Twitch
Valhalla and its team may have bitten off more than they can chew. The NFT project’s ambitious goals include creating a platform that can rival Twitch. However, despite the enormity of this task, the project has already shown promise. It had a successful mint that quickly sold out, and the project has had more than 23,000 ETH in total sales volume. If that doesn’t sound promising enough, the project was created by Stacked Studios, an LA-based startup with a stated goal of building web3 products to become one of the largest crypto companies in the world. So far, the company […]
Runway: Get Ready for Metaverse Fashion Week
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. This week has been full of events. But before we dive in, I want to talk about Starbucks, the Seattle-based coffee giant. Starbucks Odyssey, the coffee company’s Web3 loyalty program, launched its first-ever NFTs this week. Dubbed the “Siren Collection,” it features different versions of the company’s Siren logo. The NFTs were priced at $100. Except that Starbucks isn’t calling them NFTs. They are “Stamps.” In any case, the 2,000-piece collection sold out in just 18 minutes! When did Starbucks enter web3?! In any […]
YouTube Analytics: How To Find & Analyze Data via @sejournal, @BennyJamminS
Glean insights into how your YouTube video performed directly using YouTube Analytics using this detailed step-by-step guide. The post YouTube Analytics: How To Find & Analyze Data appeared first on Search Engine Journal.
OpenAI GPT-4 Arriving Mid-March 2023 And It’s Huge via @sejournal, @martinibuster
OpenAI GPT-4 is confirmed, and these are the reasons why it’s going to blow minds The post OpenAI GPT-4 Arriving Mid-March 2023 And It’s Huge appeared first on Search Engine Journal.