April 2023 / 249 posts found
AI Art vs. AI-Generated Art: Everything You Need to Know
Artists have been experimenting with artificial intelligence for years, but the practice has gained new levels of awareness with the release of increasingly powerful text-to-image generators like Stable Diffusion, Midjourney, and Open AI’s DALL-E. Similarly, the genre of generative art has gained a cult-like following over the past year, especially among NFT artists and collectors. But what’s the difference? Does the category of generative art also include art made from super-charged AI art generators, too? From an outsider’s point of view, it’s easy to assume that all computer-generated artwork falls under the same umbrella. Both types of art use code […]
Is Blur Backing Itself into a Corner?
The NFT ecosystem is bracing for impact. In a few short weeks, the wildly successful and controversial NFT marketplace and aggregator Blur will end its Season 2 points earning season, with big payouts of its native token, $BLUR, expected to land in the hands of its most loyal and active users. Rewarding users for participation is a good thing in theory, a concept that certainly aligns with Web3 principles of all boats rising in the tide. But Blur’s strategy of leaning into the NFT pro-trader demographic by alluring them with staggered token rewards could backfire spectacularly for the platform — […]
To Keep Web3 Safe, Security Needs to Be a Group Effort
Degens look out for one another. Or at least, they should, if seeking to honor the community ethos of the NFT space. But how many NFT enthusiasts are actually putting that principle into practice? Sure, sharing opportunities and prosperity counts for something. Supporting each other to success does as well. But protecting each other from bad actors seems to be left out of this reciprocity equation. By and large, every time a prominent figure in Web3 falls victim to a scam, it feels as if we’ve failed to safeguard one another. But it isn’t due to a lack of trying. […]
How to Create an SEO Strategy [Plus Free Tools & Templates]
Starting as Moz’s SEO Director has been a bit daunting. As a search engine marketer, how can I add value to an organization that has been a thought leader in the search marketing space and built industry-defining SEO tools for over a decade? When taking on a new role or client — from local businesses to niche online retailers to enterprise-level Fortune 500 companies — the first thing I do is put together a new SEO strategy and organic search measurement plan. I lead this process with data, which highlights opportunities for improvement and instantiates goals to rally your organization around […]
Google Ads Update: Enhanced GA4 Conversion Imports via @sejournal, @MattGSouthern
Google Ads now supports fractional, cross-channel conversion imports, allowing you to improve optimization & maximize returns. The post Google Ads Update: Enhanced GA4 Conversion Imports appeared first on Search Engine Journal.
Google Ads Tutorial: Setting New Customer Acquisition Goals via @sejournal, @brookeosmundson
This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. The post Google Ads Tutorial: Setting New Customer Acquisition Goals appeared first on Search Engine Journal.
Coming Soon: The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]
It’s almost here… Thanks for your interest in our upcoming Generative AI report and its corresponding pillar, “The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]”. If you’ve arrived on this page, we know our content so far has made you eager to see the full report. Check back on this same page on May 17, 2023, for our full report and corresponding blog posts. We hope you enjoy what we’ve got in store for you! Worried you’ll forget? Click here or below to set a Google Calendar reminder that will notify you when the report […]
Google Updates Product Structured Data Documentation via @sejournal, @martinibuster
Google updated the documentation for the product structured data to now include product returns policy markup The post Google Updates Product Structured Data Documentation appeared first on Search Engine Journal.
Why Google Will Remain Samsung’s Default Search Engine via @sejournal, @MattGSouthern
Debunking the Samsung-Bing rumor. Here’s why Google will remain Samsung’s default search engine in the US. The post Why Google Will Remain Samsung’s Default Search Engine appeared first on Search Engine Journal.