April 2023 / 249 posts found

22 of the Best Examples of Beautiful Blog Design

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According to a recent survey, 70% of customers rely on expert and insider advice. That’s right — that means most people trust bloggers more than celebrities, journalists, or politicians. But how do you get people to fall in love with your blog in the first place? (Aside from remarkable content, of course.) Well, just as your website homepage is like the front door to your business, your blog’s design — much like a welcome mat — is the front door to your business blog. If you’re not attracting people visually, how will you get them to take the next steps […]

6 Money-Making Content Formats SaaS Companies Should Prioritize — Whiteboard Friday

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In today’s Whiteboard Friday episode, expert content strategist Chima Mmeje talks you through the six top content formats SaaS brand can focus on to drive revenue. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi, my name is Chima Mmeje, and I am a SaaS content strategist at zenithcopy.com. I write long-form content, and I also use topic clusters as a form of content strategy for SaaS companies. Today, I’m talking to you about six moneymaking content formats to prioritize for SaaS companies. Now, before I get into all of […]

How To Test Your Website Speed

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Is your website loading fast enough? Use these tools and implement solutions to increase your website speed and monitor how they impact your SEO rankings. The post How To Test Your Website Speed appeared first on Search Engine Journal.

SEO Vs. Web Developers: Who Should Lead Implementation? via @sejournal, @tonynwright

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Let’s discuss the challenges that SEO pros face when working with web developers and IT professionals and the benefits of SEO-led implementation. The post SEO Vs. Web Developers: Who Should Lead Implementation? appeared first on Search Engine Journal.

How to Embed Video in Email [Quick Tip]

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Nowadays, video is an undeniably popular channel for marketing purposes with 86% of businesses using video as a marketing tactic. But do you know how to embed a video in an email so you can combine two highly effective marketing strategies in one place? Roughly two-thirds of consumers prefer video over text when learning about new products or services. But it can be tricky to incorporate video into email marketing because major email clients including Gmail, Yahoo, and Outlook don’t support embedded videos. Fortunately, there’s a creative workaround to help you embed part of your video within your email and […]

How to Find SERP Feature Opportunities [+ Free Tools]

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Search engine results pages (SERPs) have become a critical battleground for businesses, with SERP features increasing in visibility and importance. Considering the fact that the top 3 Google search results get 54.4% of all clicks, SERP features eat up a whopping amount of organic traffic — 18.5% for featured snippets alone. With SERP features becoming ever-present, understanding how they work and how to maximize them has never been more essential. In this article, you’ll learn how to find SERP feature opportunities. You’ll also get real-life examples and advice from SEO pros. Table of Contents What does SERP mean anyway? How […]

OpenAI, Makers Of ChatGPT, Commit To Developing Safe AI Systems via @sejournal, @MattGSouthern

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OpenAI pledges to prioritize safety, accuracy, and privacy in AI systems. Learn about their approach and ongoing work. The post OpenAI, Makers Of ChatGPT, Commit To Developing Safe AI Systems appeared first on Search Engine Journal.

What Advertisers Need To Know About The ‘AMERICA Act’ Bill via @sejournal, @brookeosmundson

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Members of Congress aim for big tech companies like Google and Facebook to divest portions of their advertising businesses to protect competition. The post What Advertisers Need To Know About The ‘AMERICA Act’ Bill appeared first on Search Engine Journal.

Nine Projects Lifting Web3 Beyond the ‘Crypto Bro’ Norm

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Unfortunately, the gender imbalance as it was known in Web2 discourse will still be with us in Web3. For the last ten years, the space has largely been pioneered and dominated by individuals who gravitated toward it from the tech and finance sectors, two areas ripe for criticism on gender inequality. However, while NFT critics and Web3 natives often slam the space for its “crypto bro” reputation, the reality is that there are several women and non-binary individual-led NFT communities that are actively working to upend that image. These NFT projects and Web3 collectives are educating women and members of […]

How Roope Rainisto’s AI Photography Redraws Artistic Boundaries

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On April 5, Web3 photography platform Fellowship dropped Post Photographic Perspectives, its inaugural group show headlined and curated by designer and AI-collaborative artist Roope Rainisto. Featuring 500 new pieces from Reworld, Rainisto’s latest collection, and a further 1,000 works from 10 AI artists hand-picked by Rainisto and Fellowship, Post Photographic Perspectives is one of the most highly-anticipated NFT drops of the year.  The show sits at the center of several exciting technological and cultural developments that have sparked intense debate both within and outside of Web3’s walls in recent months. We sat down with Rainisto and Fellowship’s Co-founder, Alejandro Cartagena, […]
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