June 2023 / 301 posts found
Louis Vuitton Announces $41,000 ‘Treasure Trunks’ NFTs
Two years after its first NFT foray, Luxury fashion house Louis Vuitton is again turning heads in the world of Web3. On June 6, the brand announced a collection of ‘phygital’ Treasure Trunk NFTs that will give owners access to exclusive future products, experiences, and a community of fellow holders. Priced at €39,000 (over $41,000) a piece, the production of these unique tokens — and their physical twin counterparts —will be limited to several hundred pieces. According to Vogue Business, this venture is part of the brand’s new “Via” initiative — derived from the Latin word for “road.” While this price […]
SEC Crackdown: Inside the Tokens the Commission Labeled Securities
On June 5, Web3 was sent into a frenzy when the U.S. Securities and Exchange Commission (SEC) lodged a comprehensive lawsuit against Binance. The lawsuit — which accuses the world’s largest crypto exchange of mismanagement of customer funds, among other things — has remained top of mind for all operating within the blockchain industry. Of course, the situation only got worse once the SEC came after Coinbase. Just a day after taking up arms against Binance, the agency announced that it was suing Coinbase for allegedly operating as an unregistered broker of securities, an unregistered exchange, and an unregistered clearing agency. […]
NFT collections take massive price hit in 2023: Nifty Newsletter, May 24–30
The value of popular NFTs has sharply declined over the past year, with drops of up to 95%.
Bridging virtual and real economies with blockchain gaming — Interview with Gold Fever
Exploring the integration of real-world economics within the virtual realms of blockchain gaming through commercial NFTs.
Stop shoving crypto ‘down people’s throats’ — Pudgy Penguins CEO on NFTs
Luca Netz suggested that Pudgy Penguins is pushing for Web3/blockchain as a “back end not front end” approach, as it makes its IP as accessible as possible.
Nifty News: Pixel Penguin accused of ‘charity rug,’ Epic adds new NFT games, and more
Epic Games is planning to list NFT games on its store, while the second 3AC NFT auction is slated to take place this month at Sotheby’s.
Apple Safari 17’s Hidden Gems: JPEG XL & Font-Size-Adjust via @sejournal, @MattGSouthern
Safari 17 introduces JPEG XL and enhanced `font-size-adjust`, potentially improving webpage loading times and layout consistency. The post Apple Safari 17’s Hidden Gems: JPEG XL & Font-Size-Adjust appeared first on Search Engine Journal.
5 Ways To Stop Clients From Leaving Your SEO Agency via @sejournal, @accelo
Discover 5 ways to mitigate client churn and increase profits. Understand why clients leave and learn effective strategies to retain them. The post 5 Ways To Stop Clients From Leaving Your SEO Agency appeared first on Search Engine Journal.
13 Examples of Experiential Marketing Campaigns That’ll Give You Serious Event Envy
When it comes to work events, trade shows, or promotional campaigns, they can really be hit or miss. It’s not solely the product that motivates people to come back to a brand, but rather the way they experience it. This is where experiential marketing comes in. While a surprising number of people haven’t heard of the concept, it’s kind of a big deal — 77% of marketers use experiential marketing as a vital part of a brand’s advertising strategy. In this post, we’ll be taking a deep dive into what experiential marketing is and share 14 of the coolest campaigns […]
What is AI bias? [+ Data]
Our State of AI Survey Report found that one of the top challenges marketers face when using generative AI is its ability to be biased. And marketers, sales professionals, and customer service people report hesitating to use AI tools because they can sometimes produce biased information. It’s clear that business professionals are worried about AI being biased, but what makes it biased in the first place? In this post, we’ll discuss the potential for harm in using AI, examples of AI being biased in real life, and how society can mitigate potential harm. What is AI bias? AI bias is […]