August 2023 / 292 posts found
13 Landing Page Types to Test & Pick for a Campaign (+New Data)
Whether you’re a blogger, social media marketer, or paid marketer — you have a healthy relationship with the landing page. Sometimes, you might go through rough patches where you wonder why landing pages exist. But they’re always there for you, increasing conversions, netting new leads, and driving traffic to the offers you’ve worked so hard to create. But, to be honest, there are a lot of different types of landing pages, and not all of them serve the same purpose. Luckily for you, we’re not only going to break down each type of landing page, but we collected new data […]
How Content Creators Are Tackling The New Instagram Threads
Instagram‘s off-shoot app, Threads, is Meta’s answer to Twitter (now rebranded to “X” by Elon Musk). Dubbed a “Twitter Killer,” Threads amassed 100 million users in just five days. Among new Threads users are content creators; many also use Twitter to interact with their followers, build community, and network with other creators and brands. So how are content creators adapting to the new Instagram Threads? How do they believe it compares to Twitter? I asked several content creators who are early adopters of Threads for their perspectives. Here’s what they have to say. How are content creators using Threads? Content […]
Bing AI Celebrates 6 Months With New Features & Impressive Stats via @sejournal, @kristileilani
Explore new Bing AI user engagement statistics and features, from AI-generated images to multimodal visual search, third-party browser support, and additional mobile options. The post Bing AI Celebrates 6 Months With New Features & Impressive Stats appeared first on Search Engine Journal.
YouTube Expands 1080p Premium With Enhanced Bitrate To Web via @sejournal, @kristileilani
YouTube introduces 1080p Premium feature to web users, enhancing bitrate and video quality for paid subscribers on more devices. The post YouTube Expands 1080p Premium With Enhanced Bitrate To Web appeared first on Search Engine Journal.
Introducing Brand Authority: Measuring the Unmeasurable
We all recognize the power of brands, but too often the value of brand building is reduced to hand-waving and wishful thinking. Today, Moz makes the power of brand measurable. Starting today, you’ll find something new in our Domain Overview tool: a Brand AuthorityTM score for your domain (or any domain you choose to analyze): You’ll also see a new visualization – a four-quadrant grid – that compares your Brand Authority and Domain Authority to your closest online competitors. Here’s an example for electric car maker Lucid Motors: It’s easy to see how Lucid stacks up to their closest search […]
3 Ways To Block Google From Indexing AI Chatbot Content via @sejournal, @kristileilani
Google’s John Mueller shares a PSA to website owners about the implications of allowing Google to index AI chatbot content on their websites. The post 3 Ways To Block Google From Indexing AI Chatbot Content appeared first on Search Engine Journal.
Custom Instructions Included In Recent ChatGPT iOS App Update via @sejournal, @kristileilani
The latest update to the ChatGPT app for iOS includes Custom Instructions, which allows Plus users to enter personalized directions for better responses. The post Custom Instructions Included In Recent ChatGPT iOS App Update appeared first on Search Engine Journal.
Can AI-Generated Content Hurt Your Search Ranking? [Insights from HubSpot, Litmus, Casted & 500+ Marketers]
AI is giving marketers a newer, faster, and easier way to create content. But will the convenience of AI come at the expense of your search ranking? After all, if everyone can use AI to create high-quality content at lightning-fast speeds, what will be the great differentiator in search results? Here, we’ll explore everything you need to know about AI-generated content — including how it performs in search results, its limitations, and tips for leveraging it. Table of Contents Can AI-generated content impact my search ranking? The Limitations of AI-Generated Content Tips for Using AI-Generated Content Can AI-generated content hurt […]
Hollywood Fears AI’s Impact on Film & TV: Insights from a Cinema Scholar
The bitter conflict between actors, writers and other creative professionals and the major movie and TV studios represents a flashpoint in the radical transformation roiling the entertainment industry. The ongoing strikes by the Writers Guild of America and the Screen Actors Guild were sparked in part by artificial intelligence and its use in the movie industry. Both actors and writers fear that the major studios, including Amazon/MGM, Apple, Disney/ABC/Fox, NBCUniversal, Netflix, Paramount/CBS, Sony, Warner Bros. and HBO, will use generative AI to exploit them. Generative AI is a form of artificial intelligence that learns from text and images to automatically produce new written and visual […]
Upcoming Drops: August 7 – August 13
Let’s face it: The NFT space moves really fast. Considering how quickly things can change in the metaverse, a week in NFTs might as well be a month IRL. Don’t get us wrong — the more people onboarded into the space, the merrier. But because of the constant influx of great art and ideas, it’s becoming increasingly difficult to keep up with all the news, launches, and general happenings. Well, you can put the days of endless Twitter and Discord scrolling behind you as we pull together a weekly list of upcoming NFT drops you definitely don’t want to miss. […]