September 2023 / 203 posts found
How Sorority Rush Became Big Social Media Business
Sorority recruitment has transformed from a secretive process to big social media business. In the fall of 2021, sorority rush at the University of Alabama took TikTok by storm, effectively becoming RushTok. During that recruitment season, sorority hopefuls posted daily TikTok vlogs sharing everything from their outfits of the day, to what they’re carrying in their bags, documenting the entire process until the sororities made their final selections. Audiences worldwide quickly became captivated by the process, choosing their favorite recruits to follow and root for. To date, the hashtags #BamaRush and #RushTok have 4B and 2B views, respectively. Potential new […]
Marketing To Millennials (Generation Y) via @sejournal, @macuraa
Dive into insightful insights on targeted marketing approaches for Generation Y. The post Marketing To Millennials (Generation Y) appeared first on Search Engine Journal.
Defining The Responsibilities In The Content Lifecycle
Create a comprehensive content marketing strategy by categorizing the essential activities required to run your content team and delegate effectively. The post Defining The Responsibilities In The Content Lifecycle appeared first on Search Engine Journal.
Google Confirms: Quality Is Foremost Factor In Search Indexing via @sejournal, @MattGSouthern
Quality content is the top factor influencing Google’s indexing and crawling decisions, per a discussion in a recent podcast. The post Google Confirms: Quality Is Foremost Factor In Search Indexing appeared first on Search Engine Journal.
Google Bard Now Integrates With Google Apps via @sejournal, @MattGSouthern
Bard upgrades integrate Google apps, improve responses, and expand languages. The post Google Bard Now Integrates With Google Apps appeared first on Search Engine Journal.
Google Allegedly Adjusts Ad Auctions To Meet Revenue Goals via @sejournal, @MattGSouthern
Google has quietly made changes to its advertising auctions to boost revenues, according to testimony by a company executive. The post Google Allegedly Adjusts Ad Auctions To Meet Revenue Goals appeared first on Search Engine Journal.
19 SEO Tips Straight From the Mouths of HubSpot’s SEO Team
HubSpot’s monthly blog traffic flattened in 2017, and the culprit was relying on our intuition to determine our audience’s preferences. We pivoted to organic search, which generated most of our traffic and propelled us past the plateau. In this post, we’ll outline the organic strategy that fueled our traffic boost and essential research insight and tips from SEO experts. Download this checklist and save it to your desktop to check-off an SEO tip every time you complete it. 1. Spend as much time on the SERPs as you do in tools. Even though an algorithm dictates a search engine’s results […]
How to Run a Perfect Kickoff Meeting
Starting your project without a kickoff meeting is like hiking without a map. Sure, you might enjoy some cool trails, but you’ll probably get lost without a map and a clear plan. The same happens when launching projects without a kickoff meeting. Only with solid communication and a plan can you keep your project on track. It’s like a GPS helping you reach your destination. Let’s learn more about it. Table of Contents What is a kickoff meeting? The Benefits of Kickoff Meetings 4 Types of Kickoff Meetings How to Run a Successful Kickoff Meeting 6 Kickoff Meeting Best Practices […]
The Importance Of Starting Your SEO Campaign With Strategy Development via @sejournal, @coreydmorris
SEO strategy is important for many reasons ranging from maximizing return to having an organized plan to manage tactics and the work overall. The post The Importance Of Starting Your SEO Campaign With Strategy Development appeared first on Search Engine Journal.
10 Ways To Get the Most Out Of Business Networking Events via @sejournal, @jasonhennessey
Transform from attendee to achiever. Discover the art of active engagement at prominent conferences and stand out from the crowd with these top 10 tips. The post 10 Ways To Get the Most Out Of Business Networking Events appeared first on Search Engine Journal.