October 2023 / 189 posts found
HTTPS As A Google Ranking Factor: What You Need To Know via @sejournal, @MattGSouthern
HTTPS encryption makes sites safer for visitors and plays a role in your search rankings. See what Google says and why HTTPS matters for SEO. The post HTTPS As A Google Ranking Factor: What You Need To Know appeared first on Search Engine Journal.
Apple’s Talks With Bing & DuckDuckGo Revealed in Google Antitrust Case via @sejournal, @MattGSouthern
Apple contemplated acquiring Bing and partnering with DuckDuckGo, newly unsealed testimonies from the ongoing Google antitrust case reveal. The post Apple’s Talks With Bing & DuckDuckGo Revealed in Google Antitrust Case appeared first on Search Engine Journal.
Google Assistant With Bard: Using AI To Complete Personal Tasks via @sejournal, @MattGSouthern
Google unveils AI-powered Assistant With Bard to provide personalized help through conversational prompts. The post Google Assistant With Bard: Using AI To Complete Personal Tasks appeared first on Search Engine Journal.
Google Publishes GA4 Data Redaction Feature Documentation via @sejournal, @martinibuster
Google published documentation on GA4 Data Redaction Feature, which is turned on by default for new properties The post Google Publishes GA4 Data Redaction Feature Documentation appeared first on Search Engine Journal.
What Are Core Web Vitals? (+ How to Improve Yours)
“Core web vitals” — you‘ve probably heard this phrase buzzing in digital marketing. But what are the core web vitals? Picture them as the three pillars supporting your website’s performance. The trifecta includes page speed, responsiveness, and visual stability. Imagine them as your site‘s hospitality team, ensuring everything is fast, friendly, and visually pleasing. If they drop the ball, they’re looking at a potential 32% increase in users saying goodbye. Time doesn’t wait for anyone. But don‘t sweat it. We’ve got your back! This article is all set to be your guide, helping you navigate these digital waters. We‘ll show […]
12 Local Search Developments You Need to Know About from Q3 2023
The previous quarter in local search has felt slightly more mellow than the first two of this year, but industry experts have definitely made some noteworthy discoveries, and Google has made one major move. With the holiday shopping season up next, now is the time to examine any emerging opportunities or learn about new rules, before things get too busy for the local businesses you market. Let’s hop right in! 1. No second reinstatement chances from Google Ben Fisher wins the quarter with his detailed breakdown of the biggest Google local news. Already launched in the EU and coming to […]
Google Rolls Out October 2023 Spam Update via @sejournal, @MattGSouthern
Google is enhancing its spam detection systems, promising better language coverage and cleaner search results across various spam types. The post Google Rolls Out October 2023 Spam Update appeared first on Search Engine Journal.
Meta Introduces New AI Tools For Advertisers via @sejournal, @MattGSouthern
Meta rolls out AI ad features to boost creativity and productivity for advertisers after positive tests. The post Meta Introduces New AI Tools For Advertisers appeared first on Search Engine Journal.
Lifecycle Marketing: The Complete Guide
Savvy marketers know it’s rare to reel in customers at the first encounter with a brand. From my own experience, winning people over takes time, thoughtful touchpoints, and a whole lot of trust — which is what makes lifecycle marketing so crucial. All businesses create their own unique lifecycle marketing strategy, but the purpose is the same: to engage customers, increase revenue, and grow a brand. Different from the buyer’s journey or conversion funnel, lifecycle marketing considers a customer long after they make a purchase. The focus is to bring in buyers and turn them into loyal brand advocates. But what […]
How to Write a Simple, Effective Resume (+20 Examples)
A great resume can help get you noticed by prospective employers. But what makes a resume “great”? How do you catch recruiters’ attention, encourage them to read your resume, and ultimately call you for an interview? Two words: Simple and effective. In this piece, we’ll offer a step-by-step guide to writing a simple, effective resume. Then, we’ll showcase 20 examples of what this looks like in practice. Ready to level up your resume-writing technique? Let’s get started. Table of Contents How to Write a Simple Resume 20 Simple Resume Examples How to Write a Simple Resume While resume specifics vary […]