January 2024 / 144 posts found
Google: Author Bylines Not A Ranking Factor via @sejournal, @MattGSouthern
Google clarifies author bylines don’t directly influence search rankings, despite claims. The post Google: Author Bylines Not A Ranking Factor appeared first on Search Engine Journal.
OpenAI: New York Times Lawsuit Based On Misuse Of ChatGPT via @sejournal, @martinibuster
OpenAI claims The New York Times lawsuit is based on disallowed adversarial prompting attacks The post OpenAI: New York Times Lawsuit Based On Misuse Of ChatGPT appeared first on Search Engine Journal.
24 Digital Marketing Tips That HubSpot Swears By [Research]
With over five billion internet users globally, and more than 4.8 billion active social media users, it stands to reason that digital marketing is vital for reaching a larger audience than you could through traditional methods alone. Digital marketing can help you better engage prospects, turn prospects into leads, and ultimately convert leads into loyal, delighted customers — but which digital marketing tips are worth following when time is of the essence? To help inspire your marketing team and invigorate your 2023 digital marketing strategy, we’ve cultivated a comprehensive list of digital marketing tips from marketers here at HubSpot as […]
13 PPC Tools & Software to Help Your Ad Campaigns Crush It
I’ve seen it all — from pay-per-click (PPC) ads that had me clicking through before I knew it to campaigns that couldn’t stick the landing. If I could offer one piece of advice to companies creating ads, it’s this: Don’t wing it. Use PPC tools and software to understand ad performance and adapt as necessary. Why? Because there’s no middle ground with PPC ads. They either work as intended to capture your target market or get left in the dust. The right PPC tools can help marketers and sales teams track, monitor, and manage PPC campaigns to drive more conversions […]
Link Building for Lawyers: 10 Strategies to Help You Win in SERPs
Looking to improve your law firm’s presence in SERPs? Learn effective link-building strategies for lawyers to boost your search engine rankings.
Google Gives Cookie Reprieve To Select Sites Through New Trials via @sejournal, @MattGSouthern
As Google starts restricting third-party cookies in Chrome, it’s offering a limited deprecation trial for sites proving functionality issues. The post Google Gives Cookie Reprieve To Select Sites Through New Trials appeared first on Search Engine Journal.
19 Types of Blogs that Make Money in 2024 [+Examples]
Blogging is an attractive and creative outlet for sharing your unique perspective. Besides adding value to your audience, blogging helps you turn your passion into income through several monetization methods. In this post, you’ll learn how to monetize a blog and see examples of the most popular (and lucrative) types of blogs that will inspire you to get started with your own blog. How do blogs make money? What blogs do people want to read? 19 Types of Blogs That Make Money Popular Blog Examples How do blogs make money? Like any labor of love, blogging is still labor. The […]
3 Tips on Launching a Kickass Podcast, from My First Million Producers
The pandemic birthed a rise in puppies, planting flowers in Animal Crossing, and podcasts — with 1.1m+ shows launched in 2020 alone. But soon, the podcast phenomenon plateaued. New podcasts decreased a year later, and in 2022, fell by 80%. 😬 Would you ride this rollercoaster? Be honest. Source: NiemanLab Does this mean the podcast train has left the station? No more tickets available to savvy hosts and sultry voices? Not at all — your podcast just can’t suck. Luckily, podcast geniuses Darren Clarke (executive producer of My First Million) and Kal Elsebai (HubSpot’s senior manager of podcast strategy) shared their tips […]