January 2024 / 144 posts found
55 Funny Commercials We Love From the Last Five Years
It seems like every commercial is trying to be funny these days, and it makes sense because humor is a way to sell your brand without outwardly selling something. By appealing to a consumers’ funny bone, you’re able to engage with them and help them remember your brand. Incorporating humor can work for almost any business or any product. Businesses with highly specialized or expensive products can take advantage by appealing to all audiences. Businesses with small budgets can still take the time to make a clever joke. The bonus is that someone who interacts with your marketing may not […]
How To Use ChatGPT To Be More Productive & Creative (Festive Flashback) via @sejournal, @andybetts1
Discover new use cases and explore its capabilities while understanding limitations for informed decision-making and content quality assurance. The post How To Use ChatGPT To Be More Productive & Creative (Festive Flashback) appeared first on Search Engine Journal.
WordPress Google Fonts Plugin Vulnerability Affects Up To +300,000 Sites via @sejournal, @martinibuster
WordPress Google Fonts Plugin vulnerability allows attackers to delete directories and inject XSS payloads The post WordPress Google Fonts Plugin Vulnerability Affects Up To +300,000 Sites appeared first on Search Engine Journal.
The Three Pillars Of Content Marketing Strategy (Festive Flashback)
Discover how this organized approach, which can guide you in formulating and pressure-testing activities for a robust content marketing strategy. The post The Three Pillars Of Content Marketing Strategy (Festive Flashback) appeared first on Search Engine Journal.
The Top 3 Reasons Consumers Read Blogs & How to Attract Them in 2024 [New Data]
Including blogging as a part of your marketing strategy could bring you more customers. According to our State of Marketing report, blogs are among the top three marketing channels that deliver the highest ROI. But knowing that blogging can boost your credibility, SEO, leads, and revenue is not enough. Uncovering why people read blogs is how you make your blog effective and reap the benefits. To determine why people read blogs, we surveyed 298 people from across the US. Here’s what we know. Blogging is alive and well. I’d be extremely wealthy if I had a dollar for every time […]
How To Build A Future-Proofed SEO Strategy When AI Is Changing SEO (Festive Flashback) via @sejournal, @Kevin_Indig
Explore the challenges and promises of AI-generated content and prepare your SEO strategy accordingly for the launch of SGE. The post How To Build A Future-Proofed SEO Strategy When AI Is Changing SEO (Festive Flashback) appeared first on Search Engine Journal.
Are Homepages The Most Important To Google? via @sejournal, @martinibuster
Do multiple statements by Googlers indicate that the homepage is the most important part of a website? The post Are Homepages The Most Important To Google? appeared first on Search Engine Journal.
How Media Leaders Will Make AI Work in 2024, from HubSpot’s VP of Media
Just before the holidays I had a chat with HubSpot’s VP of Media, Jonathan Hunt. Jonathan’s a badass innovator who’s led marketing and audience growth for a long list of cool media organizations, from Complex Networks and National Geographic to Vox Media and VICE. So naturally I was curious where he sees the media business going in 2024. Here’s his take: Using AI in the media will go from gaffes and skepticism to necessity in 2024. This is the year media leaders, creators and operators start to make AI work. Source: Google Trends, six-month rolling average He’s onto something. The market […]
Yandex Data Leak: The Ranking Factors & The Myths We Found (Festive Flashback) via @sejournal, @TaylorDanRW
Decode the implications of the leaked ranking factors and understand their relevance for SEO practitioners. The post Yandex Data Leak: The Ranking Factors & The Myths We Found (Festive Flashback) appeared first on Search Engine Journal.