May 2024 / 177 posts found

How To Use Header Tags: SEO Best Practices via @sejournal, @amelioratethis

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Discover the importance of header tags in web design and SEO. Optimize content structure and improve search rankings with these best practices. The post How To Use Header Tags: SEO Best Practices appeared first on Search Engine Journal.

Google To Prioritize AI Overviews Ads Over Organic Search via @sejournal, @martinibuster

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Google keynote speakers demonstrated how AI Overviews will prioritize advertising over organic search The post Google To Prioritize AI Overviews Ads Over Organic Search appeared first on Search Engine Journal.

How to Start a Cover Letter That Gets You Your Dream Job

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Thousands of other job seekers are applying for your dream job. So, if you want to get hired, you must learn how to start a cover letter that makes you stand out from the crowd. As someone who’s written several cover letters — including the one that landed me my dream job at HubSpot — I’ve found that a compelling cover letter introduction makes the hiring team excited to know more about you. That’s something a resume alone won’t do for you. Today, I’ll show you how to start a cover letter that hooks employers at first glance. Table of […]

25 Top-Notch Product Landing Page Templates

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Over the course of my career as a marketing executive, I’ve found that an effective product landing page template can be a vital resource. After all, a landing page is a great way to turn traffic into conversions — but not all pages are created equal. In this article, I’ll start by going through a number of product landing page examples, exploring the wide range of templates you can use to get started crafting your own landing page today. Then, I’ll offer some of my favorite, tried-and-true best practices for creating a winning landing page. 25 Free Professionally-Designed Landing Page […]

SEO Job Listings Reportedly Down 37% Year-Over-Year via @sejournal, @MattGSouthern

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SEO job listings dropped 37% in Q1, though senior roles increased slightly amid economic pressures. The post SEO Job Listings Reportedly Down 37% Year-Over-Year appeared first on Search Engine Journal.

WordPress 6.5 Enhances SEO With ‘Lastmod’ Support via @sejournal, @MattGSouthern

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WordPress 6.5 introduces native lastmod support, improving crawl efficiency for search engines. The post WordPress 6.5 Enhances SEO With ‘Lastmod’ Support appeared first on Search Engine Journal.

How to Create a Marketing Calendar You’ll Actually Use

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No matter what type of business I’ve worked for over the years, my team has always stressed the importance of a marketing calendar — and then never made one. A marketing calendar is essential to keeping a team organized and productive, but creating and maintaining one can be intimidating without the right guidance. So, if you’re reading this hanging your head in shame, don’t worry; this is a safe space. And today, we’re breaking the cycle. Let’s unpack how to create a marketing calendar you’ll actually use. What is a marketing calendar?   A marketing calendar is a schedule of […]

The Future of Content Success Is Social

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What good is winning the algorithm if you’ve lost the human? What would happen if you were OK with sacrificing a high ranking to get more people to thank you for how much you educated them? In this article, discover Wil’s two new approaches to SEO and content using social media.

Google Won’t Commit To AI Search Traffic Data In Search Console via @sejournal, @MattGSouthern

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Google won’t commit to providing websites with Search Console data on traffic generated from AI search results. The post Google Won’t Commit To AI Search Traffic Data In Search Console appeared first on Search Engine Journal.

Surviving & Thriving In The New SEO Era: How To Navigate Google’s March 2024 Updates via @sejournal, @hethr_campbell

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The SERPs are a volatile place right now. Since March 2024, the SEO industry has seen significant disruptions, with Google rolling out its latest algorithm changes.  From the deindexing of websites to the delivery of manual penalties, site owners and SEO professionals have found themselves in a tough spot as Google attempts to clean up search results. So what’s the path forward? How can you keep your site in good standing?  If you’re looking for strategies to help you not just survive but thrive in this dynamic digital landscape, join us on June 5 for an insightful webinar with PageOne […]
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