October 2024 / 170 posts found
Streamlining PPC Workflows With AI: How Efficiency Meets Effectiveness via @sejournal, @brookeosmundson
Discover how AI tools can streamline PPC workflows, from data analysis to budget forecasting, helping marketers optimize campaigns efficiently and effectively. The post Streamlining PPC Workflows With AI: How Efficiency Meets Effectiveness appeared first on Search Engine Journal.
Beyond Pageviews: Measure Content Performance And User Engagement In GA4 via @sejournal, @gemmafontane
Learn how to track user interactions, analyze landing page performance, and optimize your digital strategy based on key metrics. The post Beyond Pageviews: Measure Content Performance And User Engagement In GA4 appeared first on Search Engine Journal.
The SEO Agency Guide To Efficient WordPress Hosting & Management via @sejournal, @kinsta
Managing client websites can be expensive for SEO agencies, but it doesn’t have to. Learn how managed hosting can help, saving you time and money. The post The SEO Agency Guide To Efficient WordPress Hosting & Management appeared first on Search Engine Journal.
Google Loses €2.4B Battle Against Small Business Founders via @sejournal, @MattGSouthern
British couple wins €2.4B case against Google over search manipulation that destroyed their price comparison startup. The post Google Loses €2.4B Battle Against Small Business Founders appeared first on Search Engine Journal.
Google Q3 Report: AI Drives Growth Across Search, Cloud, & YouTube via @sejournal, @MattGSouthern
Google reports 15% revenue growth as AI features expand across search and cloud services, driving record quarterly results. The post Google Q3 Report: AI Drives Growth Across Search, Cloud, & YouTube appeared first on Search Engine Journal.
Transformation Complete: Google’s New AI Shopping Experience Verticalizes Search via @sejournal, @Kevin_Indig
Explore the latest update from Google: an AI-powered shopping experience that is transforming the way we shop online. The post Transformation Complete: Google’s New AI Shopping Experience Verticalizes Search appeared first on Search Engine Journal.
Are AI Agents Worth It? HubSpot’s CMO and VP Weigh In
On a recent Marketing Against the Grain podcast episode, HubSpot founder and CTO Dharmesh Shah sat down with hosts Kipp Bodnar and Kieran Flanagan to discuss the rise of AI agents. When I heard the term “AI agents,” I thought of little robots sneaking around like spies, completing tasks for marketers. Obviously, that‘s not completely true (they don’t wear suits), but they are very helpful to marketers and are predicted to greatly improve their efficiency and productivity. AI agents are the latest AI trends to crop in sales and marketing, but are they worth it? Let’s get into some of […]
Getting B2B Ecommerce Right — Here’s What I Learned From Experts
B2B ecommerce is a thriving industry. Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. However, no matter how familiar you are with B2C (business-to-consumer) ecommerce, selling to businesses is an entirely different beast. I wanted to find out how exactly B2B ecommerce strategies differ from B2C ones, the different types of B2B ecommerce channels, and how to successfully market a B2B business, so I talked to the people who know it best. Here’s how to get your B2B ecommerce strategy right, according to industry experts. Table of Contents […]