October 2024 / 170 posts found

Google’s Mueller On How To Handle Legacy AMP Subdomains via @sejournal, @MattGSouthern

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Google’s John Mueller advises site owners on managing outdated AMP subdomains, suggesting redirects or complete DNS removal. The post Google’s Mueller On How To Handle Legacy AMP Subdomains appeared first on Search Engine Journal.

[B2C Marketers] 5 Tips To Drive More Revenue With Google Ads AI via @sejournal, @invoca

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B2C Marketers: Discover five essential Smart Bidding strategies for Google Ads that can maximize your ad budget and boost revenue. The post [B2C Marketers] 5 Tips To Drive More Revenue With Google Ads AI appeared first on Search Engine Journal.

Google’s Answer on Ideal Content Length for SEO via @sejournal, @martinibuster

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John Mueller’s answer about the ideal length for content challenged SEOs to rethink their content strategy. The post Google’s Answer on Ideal Content Length for SEO appeared first on Search Engine Journal.

How Page Performance Hurts UX & How You Can Fix It via @sejournal, @DebugBear

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Poor page speed reduces conversions, degrades trust, and lowers rankings. Learn how to troubleshoot page performance without endless trial and error. The post How Page Performance Hurts UX & How You Can Fix It appeared first on Search Engine Journal.

How An Obsession With Quality Led Emily Kramer to 48k Newsletter Subscribers and Counting

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“An obsession with quality” is what I wish 12-year-old me had… but alas, I ended up with boatloads of Forever 21 T-shirts.  As it turns out, quality really does matter. Our master today — Emily Kramer, a marketer, investor, and advisor for B2B growth-stage startups (and MKT1 newsletter creator) — told me her “obsession with quality” is the reason she’s been so successful in the newsletter space. (With 48k subscribers and growing.) Want to learn more? Keep reading to learn how the MKT1 newsletter creator “never misses”, and her advice for any marketers who are the “first-ish” marketing leaders at […]

Beyond SEO: Why Search Data Is Powerful Market Intelligence Data via @sejournal, @torylynne

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Explore new ways to use search data. Let’s talk sources, which data to pull, and how to use it to arrive at powerful insights, fast. The post Beyond SEO: Why Search Data Is Powerful Market Intelligence Data appeared first on Search Engine Journal.

Wrong Direction: Google’s Leadership Shakeup Long Time Coming via @sejournal, @Kevin_Indig

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Find out about the latest changes in Google’s leadership team and the potential implications for its strategy and direction. The post Wrong Direction: Google’s Leadership Shakeup Long Time Coming appeared first on Search Engine Journal.

9 Best AI Marketing Bots I Use at Work in 2024

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As a solopreneur, marketing my own business gets pushed to the back burner more times than I care to admit. There are just too many other tasks that require immediate attention. It’s why I’m a big fan of AI marketing bots. Automating certain marketing tasks means I have more time for other tasks, like creating connections with other business owners who need my services. Recently, I chatted with other marketers to find out which AI marketing tools they use at work. And because I love sharing what I’ve learned, I’ve made a list of the nine most popular AI marketing […]

How Marketers Save Time and Make Data-Backed Decisions with AI Reporting [+ Expert Insights]

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Marketers are often asked to do more with less. I’ve been there too. I’ve battled the constant pressure to juggle multiple campaigns, track their performance, and present insight-packed reports. This process is overwhelming, time-consuming, and riddled with challenges. After years of struggling to prepare reports for my marketing campaigns, I discovered how AI reporting can truly transform the process — and empower creativity with data-backed strategies. In this article, I’ll discuss: Crucial Challenges Marketers Face in Traditional Reporting 5 Key Benefits of AI Reporting for Marketers 4 Applications of AI-Powered Reporting for Marketers My Best Tips to Get Started with […]

Google’s AI Fails At 43% Of Finance Queries, Study Finds via @sejournal, @MattGSouthern

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A study finds Google’s AI overviews provide misleading or inaccurate information in 43% of finance-related searches. The post Google’s AI Fails At 43% Of Finance Queries, Study Finds appeared first on Search Engine Journal.
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