January 2025 / 154 posts found
Why Your SEO Playbooks Need To Collaborate With Sales And Brand Teams via @sejournal, @TaylorDanRW
Create, execute, and sustain effective SEO strategies with an SEO playbook. Align your initiatives with business goals and promote teamwork across different teams. The post Why Your SEO Playbooks Need To Collaborate With Sales And Brand Teams appeared first on Search Engine Journal.
Google Shares Insight On SEO For AI Overviews via @sejournal, @martinibuster
Google’s John Mueller discussed SEO for AI Overviews and emphasized the continued importance of search marketing The post Google Shares Insight On SEO For AI Overviews appeared first on Search Engine Journal.
Brand Performance Unlocked: Advanced Strategies for SEO and Marketing Synergy via @sejournal, @sejournal
Discover actionable insights for crafting authentic impactful campaigns and enhancing your SEO efforts, while elevating your brand. The post Brand Performance Unlocked: Advanced Strategies for SEO and Marketing Synergy appeared first on Search Engine Journal.
Does Google Favor UGC? Reddit Leads In Search Growth [STUDY] via @sejournal, @MattGSouthern
Reddit leads in search visibility growth, according to a SISTRIX report, raising questions about Google’s preferences for user-generated content (UGC). The post Does Google Favor UGC? Reddit Leads In Search Growth [STUDY] appeared first on Search Engine Journal.
Google Drops Breadcrumbs From Mobile Search Results via @sejournal, @MattGSouthern
Google removes breadcrumbs from mobile search results, simplifying URLs to show only domains while keeping breadcrumbs on desktop. The post Google Drops Breadcrumbs From Mobile Search Results appeared first on Search Engine Journal.
Google Ads Introduces Advanced Targeting For Performance Max via @sejournal, @MattGSouthern
Google Ads updates Performance Max with advanced controls, improved reporting, and smarter targeting to optimize campaign performance. The post Google Ads Introduces Advanced Targeting For Performance Max appeared first on Search Engine Journal.
How to Write a Content Brief [Template + Examples]
I’ve worked in a lot of different industries — as a freelancer, as a manager of freelancers, as a marketer, as a writer — and you know what never changes? The need for content creators to be crystal clear on their assignments. One of the simplest ways to achieve this is to write content briefs. Don’t be deceived, though: Even though a content brief is simple, it’s still important to get it right. Table of Contents What is a content brief? Importance of Content Briefs Elements of a Content Brief How to Write a Content Brief What is a content […]
How Use WordPress Multisite To Create a Website Subdirectory via @sejournal, @atuljindal01
Take control of your WordPress websites with Multisite. Learn how to create a network and efficiently manage all your sites. The post How Use WordPress Multisite To Create a Website Subdirectory appeared first on Search Engine Journal.
Data On Fastest Growing Sites Yields Surprising Insights via @sejournal, @martinibuster
Data on the fastest-growing websites shows where all the traffic is going to and why The post Data On Fastest Growing Sites Yields Surprising Insights appeared first on Search Engine Journal.
Gen Z is turning this CEO’s business model upside down
“This whole entire generation is about to turn all of our business models on its head.” I’m a consumer who falls somewhere between baby millennial and geriatric Gen Zer, and after hearing Hootsuite CEO Irina Novoselsky talk about my generation — she gets it. I’m sure her being a millennial, thus closer to Gen Z than the average CEO, helps her keep in step with younger consumers, but I also think how intentional she is as a marketer sets her apart. She’s even gone as far as to speak with 500 Gen Zers to understand their consumer and social media […]