March 2025 / 145 posts found
What Content Works Well In LLMs? via @sejournal, @Kevin_Indig
Analyze the impact of content in LLM on AI chatbots and discover strategies to optimize your website’s referral traffic. The post What Content Works Well In LLMs? appeared first on Search Engine Journal.
Google Expands AI Overviews To Thousands More Health Queries via @sejournal, @MattGSouthern
Google expands AI overviews to more health-related questions, adds new ‘What People Suggest’ search feature. The post Google Expands AI Overviews To Thousands More Health Queries appeared first on Search Engine Journal.
Bing Webmaster Tools Adds Data Comparison & UX Improvements via @sejournal, @MattGSouthern
Bing Webmaster Tools launches new comparison features and improved interface for enhanced search performance analysis. The post Bing Webmaster Tools Adds Data Comparison & UX Improvements appeared first on Search Engine Journal.
New Cybersecurity Bot Attack Defense Helps SaaS Apps Stay Secure via @sejournal, @martinibuster
New cybersecurity bot attack defense gives SaaS apps deeper insight into threats and attackers The post New Cybersecurity Bot Attack Defense Helps SaaS Apps Stay Secure appeared first on Search Engine Journal.
[SEO & PPC] How To Unlock Hidden Conversion Sources In Your Sales & Marketing Funnel via @sejournal, @calltrac
Find out how to enhance your conversion tracking by integrating phone call data into your digital marketing strategies today. The post [SEO & PPC] How To Unlock Hidden Conversion Sources In Your Sales & Marketing Funnel appeared first on Search Engine Journal.
The State Of Performance Max: How To Optimize Google Ads In 2025 via @sejournal, @MenachemAni
Find out how to optimize Google Ads efficiently with Performance Max and ensure your business thrives in the era of automated advertising. The post The State Of Performance Max: How To Optimize Google Ads In 2025 appeared first on Search Engine Journal.
How to Create Inclusive Case Studies That Convert, According to an Inclusive Marketing Consultant
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Let me share something I’ve had to explain countless times as an inclusive marketing consultant: inclusive marketing isn‘t about reinventing the wheel — it’s about making what you’re already doing work harder for you. Think about it. When potential customers are considering your product, they’re all asking the same fundamental question: “Will this work for someone like me?” This question carries even more weight for people from underrepresented communities who often face higher barriers to success. Case studies are your perfect opportunity […]
LinkedIn Study: AI Shortens B2B Sales Cycles By 1 Week via @sejournal, @MattGSouthern
An Ipsos study commissioned by LinkedIn finds AI tools can cut sales cycles by a week, helping close deals faster. The post LinkedIn Study: AI Shortens B2B Sales Cycles By 1 Week appeared first on Search Engine Journal.
Google Researchers Improve RAG With “Sufficient Context” Signal via @sejournal, @martinibuster
Google researchers reduce AI hallucinations in RAG by using a sufficient context signal and model confidence The post Google Researchers Improve RAG With “Sufficient Context” Signal appeared first on Search Engine Journal.
Google’s Muller Cautions SEO Pros On Changing Business Needs via @sejournal, @MattGSouthern
Google’s John Mueller advises SEO professionals to reconsider how their work fits in with today’s business needs. The post Google’s Muller Cautions SEO Pros On Changing Business Needs appeared first on Search Engine Journal.