May 2025 / 111 posts found
Supercharge your productivity with an AI project assistant: A step-by-step approach
When it comes to AI, it’s easy to get distracted by all the flashy demos and headlines that are constantly splashed across social media. But the fact is, most people still aren’t leveraging AI in one of the simplest, most impactful ways it can be used: by creating an AI project assistant. An AI project assistant can help you manage a wide range of projects across a wide range of business environments. It can dramatically boost your productivity and efficiency. Best of all, it’s much easier to set up than you might think. In this article, I’ll walk through our […]
Reddit marketing mistakes to avoid in your social media strategy
Reddit is inherently simple — think old-school internet forums. And despite — or perhaps because of — that simplicity, it can be overwhelming. I can’t tell you how many rabbit holes I’ve found myself surfing down, only to realize I’ve lost a ton of time or that I’m not doing what I set out to do. While the time lost to the scroll can feel like just another social platform, thinking of Reddit like LinkedIn or Facebook is a mistake, especially when you put on your marketing hat. While Reddit has a TON of social media marketing potential, it needs […]
Google Updates Image SEO Best Practices: Use Consistent URLs via @sejournal, @MattGSouthern
Google’s updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget. The post Google Updates Image SEO Best Practices: Use Consistent URLs appeared first on Search Engine Journal.
Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar] via @sejournal, @hethr_campbell
Join us for this webinar as we introduce the TotalSERP strategy, a unified approach designed to help you reclaim visibility across the entire search landscape. The post Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar] appeared first on Search Engine Journal.
U.S. Copyright Office Cites Legal Risk At Every Stage Of Generative AI via @sejournal, @martinibuster
U.S. Copyright Office report identifies copyright risks at every step of generative AI training and deployment The post U.S. Copyright Office Cites Legal Risk At Every Stage Of Generative AI appeared first on Search Engine Journal.
Google Links To Itself: 43% Of AI Overviews Point Back To Google via @sejournal, @MattGSouthern
Google’s AI Overviews link back to Google 43% of the time, furthering its walled garden effect, according to new data. The post Google Links To Itself: 43% Of AI Overviews Point Back To Google appeared first on Search Engine Journal.
The Growth Hack Era is ending, according to Digiday’s former Editor-in-Chief
Let’s take a moment to commiserate, marketers. Google is sending the whole planet to Reddit; your favorite social platforms are getting bought, banned, or abandoned; and your carefully crafted email just got pushed to a new category at the back of the inbox. Oh, and have you heard of this little thing called AI that no one is talking about? But today’s master is no stranger to seismic changes in media. He’s been doing this since before the dot-com bubble. And he’s got a message you need to hear to survive this one: Stop peeing in the pool. Brian Morrissey […]
Google Ads AI Vs. Third-Party AI Tools: Comparison For Google Ads Creatives
Google Ads’ built-in AI tool promises convenience, but how does it compare to third-party solutions in key creative tasks? The post Google Ads AI Vs. Third-Party AI Tools: Comparison For Google Ads Creatives appeared first on Search Engine Journal.
Google Reminds That Hreflang Tags Are Hints, Not Directives via @sejournal, @MattGSouthern
Google’s John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs. The post Google Reminds That Hreflang Tags Are Hints, Not Directives appeared first on Search Engine Journal.
The best marketing campaigns of the year (thus far), what to learn from them, and why they worked so darn well [new data]
Cookie-scented body wash flew off the shelves. Shaken espressos made a comeback (as long as they’re associated with short ‘n sweet blondes), and, oddly, interactive guerrilla marketing caught a second wind (or whiff?). I think it’s safe to say that 2025, thus far, has been a chaotically charming year to be both a marketer and, in turn, consume it. This year, tons of digital marketing campaigns circulated social media channels and group chats, but, as the old proverb goes, only the most stellar stood out. Get the full rundown of which brand moments made the cut below. Plus, get an […]