July 2025 / 203 posts found
Google Discusses If It’s Okay To Make Changes For SEO Purposes via @sejournal, @martinibuster
Google discussed whether it’s okay to make changes to a web page for SEO purposes. The post Google Discusses If It’s Okay To Make Changes For SEO Purposes appeared first on Search Engine Journal.
The Great Decoupling of Clicks and Impressions — Whiteboard Friday
Is your Google Search Console showing a trend of plummeting clicks and soaring impressions? Welcome to “The Great Decoupling,” a seismic shift in how people are using the web driven by AI Overviews. In this episode of Whiteboard Friday, Tom explains how AI is fundamentally changing user behavior and what it means for your website’s strategy.
Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism
A clear PPC growth system that avoids costly overreactions and delivers long-term profitability through focused, strategic scaling. The post Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism appeared first on Search Engine Journal.
Google Adds Comparison Mode To Search Console’s 24-Hour View via @sejournal, @MattGSouthern
Google has added a comparison mode to Search Console’s 24-hour view, letting you analyze hourly performance trends against previous days. The post Google Adds Comparison Mode To Search Console’s 24-Hour View appeared first on Search Engine Journal.
Google Answers Question About Structured Data And Logged Out Users via @sejournal, @martinibuster
Google’s John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data. The post Google Answers Question About Structured Data And Logged Out Users appeared first on Search Engine Journal.
Can AEO/GEO Startups Beat Established SEO Tool Companies? via @sejournal, @martinibuster
CEO of Conductor says legacy SEO platforms can effectively compete with AI-native startups, predicts 95% won’t survive. The post Can AEO/GEO Startups Beat Established SEO Tool Companies? appeared first on Search Engine Journal.
5 best CRMs for construction businesses in 2025
In the construction industry, managing client relationships isn’t as simple as logging a few notes and tracking emails. With long project cycles, complex stakeholder networks, on-site and off-site coordination, and a steady stream of subcontractors, suppliers, and clients, construction businesses have unique customer relationship management (CRM) needs far beyond the average sales pipeline. That’s where the right CRM can really make a difference. Instead of juggling spreadsheets, emails, and handwritten notes, a CRM helps you keep everything in one place, from client contact details and job timelines to follow-ups and billing info. A CRM makes it easier for construction teams […]
Google’s June 2025 Update Analysis: What Just Happened? via @sejournal, @martinibuster
Google’s June 2025 update is over. Here are some clues about what may have happened. The post Google’s June 2025 Update Analysis: What Just Happened? appeared first on Search Engine Journal.
Google’s Top 5 SEO Tools via @sejournal, @MattGSouthern
Before you pay for another SEO tool, try these five free options from Google. Here’s why they work. The post Google’s Top 5 SEO Tools appeared first on Search Engine Journal.
5 best CRMs for gym businesses in 2025
Managing a successful gym requires more than just great equipment and passionate trainers. With fitness members increasingly expecting seamless digital experiences, gyms need robust customer relationship management (CRM) systems to handle everything from lead nurturing to membership retention. Gold’s Gym SoCal achieved its best six months of sales in history after implementing HubSpot’s unified CRM platform, demonstrating how the right CRM can transform fitness business operations. This comprehensive guide compares the top CRM solutions for gym businesses, featuring detailed pricing breakdowns, key features, and implementation guidance. Whether you‘re running a boutique fitness studio or managing multiple gym locations, we’ll help […]