Content Strategy / 90 posts found
Free Content Plan Template To Adapt To Your Needs This 2025 via @sejournal, @donutcaramel13
Plan smarter, publish better. A structured content plan keeps your marketing focused and efficient. Download the free template to get started. The post Free Content Plan Template To Adapt To Your Needs This 2025 appeared first on Search Engine Journal.
The Role Of E-E-A-T In AI Narratives: Building Brand Authority For Search Success via @sejournal, @cshel
Want to appear in AI-generated search results? E-E-A-T is key. Learn how to establish authority so AI models and search engines rely on your content. The post The Role Of E-E-A-T In AI Narratives: Building Brand Authority For Search Success appeared first on Search Engine Journal.
The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach via @sejournal, @rio_seo
Is your content working as hard as it should? Learn how to amplify your reach with a multi-channel strategy that delivers results. The post The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach appeared first on Search Engine Journal.
10 Top Converting Landing Pages That Boost Your ROI [With Examples] via @sejournal, @unbounce
Explore proven strategies for creating high-performing landing pages that guide users towards action and conversion goals. The post 10 Top Converting Landing Pages That Boost Your ROI [With Examples] appeared first on Search Engine Journal.
The Content Collaboration Framework That Earned HubSpot 6 Million Views
It wasn’t too long ago that we weren’t collaborating much across Marketing. If I published a blog post on “SEO strategy”, it became a happy coincidence if the YouTube team had covered anything similar that I could use in my post. Teams just weren’t creating content cohesively across different verticals. Let’s be honest: We’d grown too large. On the Blog team, this also meant we had limited non-organic channels to use to get our posts in front of the right audiences. Today, I’m going to pull back the curtain (sorry, I just saw Wicked) on how HubSpot’s Blog team reimagined […]
How To Write Content For Each Stage Of Your Sales Funnel via @sejournal, @krisjonescom
Crafting effective content for your sales funnel is key to driving conversions. This guide shows you how to tailor your content strategy for maximum impact. The post How To Write Content For Each Stage Of Your Sales Funnel appeared first on Search Engine Journal.
How Content Audits Help The HubSpot Blog Age Backwards — A Peek Into Our Process
In 2023, my team and I began working on perhaps one of the most ambitious content audits ever conducted on the HubSpot Blog. We’ve run content audits in the past — but not like this. We ran the audit in three phases: Phase 1 addressed our oldest content. Phase 2 evaluated our lowest-performing content. Phase 3 assessed the value of our topic clusters. When it was all said and done, we audited over 10,000 blog post URLs and over 450 topic clusters. In this post, I’m going to focus on phase one of our audit. I’ll walk you through how […]
How to Create a Multilingual Content Strategy That Attracts and Converts More Customers
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. When I lived in Argentina, I didn’t miss out on seeing any of the movies I wanted to see in the theaters. All the shows I wanted to see were playing to packed audiences in Buenos Aires in English with Spanish subtitles. Here in the U.S., my Spanish-speaking husband and I recently went to see a new movie at the theater. We were able to go because this specific theater had designated showings of the movie with the original […]
Content Decay And Refresh Strategies To Maintain Site Relevancy via @sejournal, @ronlieback
Avoid content decay and stay ahead of the competition with proven refresh strategies. Elevate your SEO game today. The post Content Decay And Refresh Strategies To Maintain Site Relevancy appeared first on Search Engine Journal.
Why Content Is Important For SEO via @sejournal, @lorenbaker
Audience first content is SEO content. Create high-quality, relevant content that appeals to both users and search engines with this detailed guide. The post Why Content Is Important For SEO appeared first on Search Engine Journal.