The world of hiring and managing remote marketing teams is still changing. You would think that every kink in this process was resolved in 2020, but technology and workers continually evolve. This forces managers to continually update their process for finding and retaining the best marketing talent. I’ve been a remote digital marketer for years — way before the pandemic made it popular (not to brag!). I’ve seen teams succeed and I’ve seen them fail. There are many benefits to having remote marketing teams, but companies also face unique challenges and desperately need solutions. So how do you build and […]

With the rise of video and podcasting, one could assume that blogging is dead as an effective marketing channel. After all, it seems we have an obsession with killing things off. In the new millennium, we had the Y2K computer scare. When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now that video content is having its time in the sun, some speculate that blogging could soon meet the same fate as the dinosaurs. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked […]