Digital Marketing / 281 posts found

Here is Why Your Agency Needs Automation for More Leads

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For decades, companies from across the globe have been seeking ways to streamline their workflows, minimize repetitive tasks, and focus on what really matters for business development. Manufacturers use automatic equipment to speed up production, restaurateurs collect orders via apps and self-ordering systems, but is the automation of any help for a digital agency seeking … The post Here is Why Your Agency Needs Automation for More Leads appeared first on Digital Agency Network.

Has SEO Changed Dramatically Over the Years?

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How much have you changed your SEO strategy over the last couple of years? A lot of businesses are struggling with search engine optimization and achieving the results they want due to not evolving their strategy or accepting that times are changing on the internet. Indeed, SEO has changed a lot over the years and … The post Has SEO Changed Dramatically Over the Years? appeared first on Digital Agency Network.

Before We Use AI to Manage Projects, Let’s Take Data Seriously

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Digital agencies are innovators by their very nature, so it’s no wonder that the space is full of excited chatter about how AI is going to transform the industry. But are we running before we can walk with AI?  After all, you wouldn’t jump behind the wheel of a car unless you knew how to … The post Before We Use AI to Manage Projects, Let’s Take Data Seriously appeared first on Digital Agency Network.

5 Website Design Trends That Are Changing the Game in 2022

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The internet is rapidly growing and continually evolving, making it challenging to keep up with the latest trends. Websites are a perfect example. Fifteen years ago, we could have never guessed the importance of building and designing a website for a business. Yet today, it is essential for a business’s success to keep up with … The post 5 Website Design Trends That Are Changing the Game in 2022 appeared first on Digital Agency Network.

7 Ways to Increase Ecommerce Website Traffic

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The e-commerce industry went through a dramatic increase over the last two years. According to Statista, the global e-commerce sales of 3.35 trillion USD from 2019 grew up to 4.93 trillion USD in 2021 and are expected to reach 5.54 trillion USD by the end of this year. This increase in global e-commerce sales is … The post 7 Ways to Increase Ecommerce Website Traffic appeared first on Digital Agency Network.

Words of Business Wisdom From 10 Women Who Inspire Great B2B Marketing

When I look back at my childhood, my mom, first generation Bachelors degree in tow, worked four days a week. And ‘ran’ the evenings on her own at home while my dad was dairy farming. When she looks back, her mother ran the household and picked up shifts waitressing when the farm wasn’t making ends meet. And before that, working outside the home wasn’t something my great grandmother would have dreamed of. It is on the backs of everyday women like my mother, and the likes of Sojourner Truth, Elizabeth Cady Stanton, Ruth Bader Ginsburg, among others, that I was […]

B2B Marketing News: Trust Is Key In B2B Virtual Selling, New Google Ads Features, Podcast Ad Spend Climbs, & Marketing Data Effectiveness Survey

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Ad Spending Surges 19% In January, Expands For 11th Consecutive Month The U.S. advertising market’s rate of spending grew by 19.2 percent in January compared to the same month in 2021, with digital categories continuing to see the best performance, driving ad market expansion that has now grown 11 consecutive months, according to newly-released report data. MediaPost Brands Turn Up the Dial on Podcasting Podcast advertising spending climbed by 60 percent in 2021, with accompanying growth rate forecasts seeing $2.2 billion in spending by 2023, both figures representing a healthy rebound from 2020 pandemic-driven deceleration, according to recently-released Association of […]

Best Metaverse Marketing Agencies in 2022

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Best Metaverse marketing agencies help you build your presence in virtual spaces. There are creative and productive projects in this new realm to give life.  According to a research, By 2024, the market size will reach $800 billion. Meta (Facebook) Reality Labs segment has invested in Metaverse $10 billion. The term Metaverse implies the latest … The post Best Metaverse Marketing Agencies in 2022 appeared first on Digital Agency Network.

Using Segmentation to Optimize Email Campaigns

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How many unread marketing emails live in your spam? According to the Data & Marketing Association (DMA), just 13% of people say over half the emails they receive are useful. Despite this (rather bleak) statistic, email marketing is still an effective channel to nurture leads and increase conversions, generating one of the highest returns on … The post Using Segmentation to Optimize Email Campaigns appeared first on Digital Agency Network.

What Is a Digital Marketing Strategy and How Do I Write It?

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Marketing has continued to evolve over the years and is now recognized as one of the key aspects of a business plan. Implementing marketing tactics for your business can consist of numerous synergistic components that work together to make sure your business will perform at its best. At the core of a marketing plan is … The post What Is a Digital Marketing Strategy and How Do I Write It? appeared first on Digital Agency Network.
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