Internet Marketing / 2958 posts found
How the Writer’s Strike Could Impact Marketing and Advertising
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Hollywood screenwriters are now two weeks into their strike against major networks and streaming companies. The strike, which is expected to last well into summer, began on May 2 after six weeks of failed negotiations between the Writers Guild of America (WGA) which represents over 11,000 working screenwriters, and the Alliance of Motion Picture and Television Producers (AMPTP) which negotiates on behalf of major entertainment companies including Disney, Paramount, and Amazon. According to the WGA, median […]
LG Electronics files patent for NFT-trading TV
The information was published on WIPO’s global database for intellectual property on May 11, 18 months after LG filed its application.
Milady memecoin surges 5,250% after Musk tweet, exchange listings
The market capitalization of the LADYS token has surpassed $140 million after surging in popularity.
Ordinals and BRC-20 will disappear in a matter of months, says JAN3 CEO
The hype around Bitcoin Ordinals and BRC-20 tokens is unsustainable and will fade away in a matter of months, according to JAN3 CEO Samson Mow.
Nifty News: Assassin’s Creed unveils ‘smart collectibles,’ MechaFightClub winds down and more
NFT game MechaFightClub is shutting down due to regulatory uncertainty in the U.S., while Yuga Lab’s new CEO has snapped up a BAYC NFT for well over the floor price.
1 In 3 Marketers Say the Recession Will Surpass COVID’s Marketing Impacts: 3 Data Points to Know
The COVID-19 era was notoriously a rollercoaster for marketers, who had to pivot their strategies constantly as the world changed. As if one unprecedented event wasn’t enough, marketers are now faced with a looming recession that’s already having major impacts on their industry. Will the recession shake things up as much as COVID-19 did? While we can’t truly predict the future, one-third of marketers think a recession will have an even bigger impact on their marketing activities than the pandemic, while another 33% say it will be about the same. While you should still take the data above with a grain of […]
Getting AI Fatigue? What It Is and How To Navigate It
“If you’re not using AI, you’re falling behind” is a statement you might have read and heard frequently in the past few months. It can be a disheartening statement because, as a marketer, you don’t want to be late to the trends, but the amount there is to learn and take in all at once can lead to AI fatigue. You may feel overwhelmed by the daily AI news cycle — which makes sense. In this post, we’ll discuss six ways to prevent personal AI fatigue. What is AI fatigue? AI fatigue can be described as feeling overwhelmed by the […]
How the HubSpot Blog Team Uses AI
Ah, AI. It’s quickly become one of the buzziest words of 2023, akin to the popularity of the phrase “new normal” in 2022. And for good reason. AI is poised to completely revolutionize the ways in which we work, interact, and even play. I’ve been on the HubSpot Blog team for over five years, and in that time, I’ve seen plenty of changes. Back in 2017, for instance, we completely upended our blog infrastructure with the introduction of the pillar-cluster model. And then, in 2018, we ditched our weekly “throw spaghetti at the wall and see what sticks” brainstorming process […]
GA4 Audiences: Not Just for Ads! — Whiteboard Friday
There are many interesting features in GA4 — some that were sort of in Universal Analytics, but now they’re better. One of those features is Audiences, which many people may only be using for their ads. In this episode of Whiteboard Friday, Dana shows you why Audiences can be useful for reporting on other areas of your marketing efforts as well. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hello, Moz readers. My name is Dana DiTomaso. I’m President and partner at Kick Point, a digital marketing agency based in […]