PPC / 283 posts found
Google: Proximity Not A Factor For Local Service Ads Rankings via @sejournal, @MattGSouthern
Google states proximity to the searcher is no longer a primary factor in ranking local service ads. The post Google: Proximity Not A Factor For Local Service Ads Rankings appeared first on Search Engine Journal.
Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises via @sejournal, @lorenbaker
Watch on-demand to learn a scalable and sustainable acquisition framework to support long-term growth objectives in your campaigns. The post Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises appeared first on Search Engine Journal.
Google Performance Max For Marketplaces: Advertise Without A Website via @sejournal, @MattGSouthern
Google launches Performance Max for Marketplaces, letting sellers advertise products without websites. The post Google Performance Max For Marketplaces: Advertise Without A Website appeared first on Search Engine Journal.
Google Ads To Automatically Pause Low-Activity Keywords via @sejournal, @MattGSouthern
Google Ads will automatically pause inactive keywords starting in June. The post Google Ads To Automatically Pause Low-Activity Keywords appeared first on Search Engine Journal.
Maximizing ROI: Expert Insights for Google Shopping Ads Success via @sejournal, @lorenbaker
If you’re an ecommerce brand or retailer, then promoting your products through Google Shopping Ads is likely a large part of your performance marketing strategy. But in today’s competitive market, how can you make sure you’re getting the most return on your ad spend? Join us on May 8 for a live panel discussion with ecommerce experts on how to improve your campaigns and elevate your paid ad strategy. In this engaging session, Bryan Butler, VP of Sales and Marketing at SearchLogic, Joshua Young, Director of E-commerce and Marketing at Mezlan, and Ben Riggle, North American Managing Director for Channable […]
Google Ads Performance Max Updates For Full-Funnel Optimization via @sejournal, @MattGSouthern
Google Ads launches Performance Max updates for full-funnel optimization, audience insights, and testing advertising strategies. The post Google Ads Performance Max Updates For Full-Funnel Optimization appeared first on Search Engine Journal.
Google Testing IP Proxies: What This Means & How You May Be Impacted via @sejournal, @navahf
Find out how Google’s IP proxies are addressing privacy concerns and regulations. Explore their proposed solutions and align your SEO strategy. The post Google Testing IP Proxies: What This Means & How You May Be Impacted appeared first on Search Engine Journal.
Ad Strength Deep Dive: All Your Tough Ad Strength Questions Answered via @sejournal, @adsliaison
Let’s break down what Ad Strength is (and isn’t), how it works, and how to use it. The post Ad Strength Deep Dive: All Your Tough Ad Strength Questions Answered appeared first on Search Engine Journal.
Mastering Digital Acquisition: Efficient Strategies for Enterprise-Level Success via @sejournal, @lorenbaker
Looking for ways to strengthen your digital acquisition strategy this year? You’re certainly not alone. Between resource constraints, fierce competition and lack of insights, it can be pretty challenging for businesses to acquire new customers and expand their digital footprint. That’s why we’re hosting an exclusive webinar this month to empower enterprises with the tools and insights needed to thrive in today’s dynamic landscape. Join us on April 24, as we share a scalable and sustainable acquisition framework to help you lay the foundation for long-term success. Tim Murphy, Marketing Strategist and Consultant at Crum & Forster, and Susovan Ray, […]
Google Ads To Retire Customizers For Text Ads via @sejournal, @MattGSouthern
Google to stop serving ad customizers for text ads and dynamic search ads, pushing marketers to responsive search ads. The post Google Ads To Retire Customizers For Text Ads appeared first on Search Engine Journal.