SEO & SEM / 5206 posts found
The B2B SEO Trap: Why High-Intent Visibility Can Still Underperform via @sejournal, @coreydmorris
Not all high-intent B2B traffic is sales-ready. Here’s how to better align visibility, content, and conversion without forcing visitors into a one-size-fits-all funnel. The post The B2B SEO Trap: Why High-Intent Visibility Can Still Underperform appeared first on Search Engine Journal.
Quality Audiences: Why Lower Traffic Might Be Better via @sejournal, @rio_seo
Not all traffic is good traffic. Learn how quality content and audience targeting drive better conversions and stronger business outcomes. The post Quality Audiences: Why Lower Traffic Might Be Better appeared first on Search Engine Journal.
Standby As Google Cannibalizes Itself (While Also Devouring All Of Us) via @sejournal, @Kevin_Indig
Google’s AI Overviews show how self-cannibalization works. Kevin Indig revisits product cannibalization with lessons from Apple, Netflix, Amazon, and what it means for marketers. The post Standby As Google Cannibalizes Itself (While Also Devouring All Of Us) appeared first on Search Engine Journal.
How AI Search Can Drive Sales & Boost Conversions [Webinar] via @sejournal, @brentcsutoras
Discover the proven process to map real AI search journeys, uncover hidden decision points, and turn AI-driven discovery into revenue. The post How AI Search Can Drive Sales & Boost Conversions [Webinar] appeared first on Search Engine Journal.
Ahrefs Launches Tracker Comparing ChatGPT & Google Referral Traffic via @sejournal, @MattGSouthern
Ahrefs launched a monthly dashboard comparing Google and ChatGPT referral traffic so you can track AI search as a measurable channel. The post Ahrefs Launches Tracker Comparing ChatGPT & Google Referral Traffic appeared first on Search Engine Journal.
WordPress Contact Form 7 Redirection Plugin Vulnerability Hits 300k Sites via @sejournal, @martinibuster
High severity vulnerability hits Redirection for Contact Form 7 plugin, affecting over 300,000 WordPress sites The post WordPress Contact Form 7 Redirection Plugin Vulnerability Hits 300k Sites appeared first on Search Engine Journal.
Google: Why CrUX & Search Console Don’t Match On Core Web Vitals via @sejournal, @MattGSouthern
Google’s Barry Pollard explains why CrUX and Search Console often report different Core Web Vitals results. Learn how page-view vs. URL-level methods lead to mismatches. The post Google: Why CrUX & Search Console Don’t Match On Core Web Vitals appeared first on Search Engine Journal.
Breaking Down Optmyzr’s Study on Amazon’s Exit from Google Ads via @sejournal, @brookeosmundson
Explore Optmyzr’s study on Amazon leaving Google Ads: why clicks increased but value declined, and what it means for advertisers across industries. The post Breaking Down Optmyzr’s Study on Amazon’s Exit from Google Ads appeared first on Search Engine Journal.
OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go via @sejournal, @martinibuster
OpenAI announced a new discounted subscription tier that will initially be available only in India. The post OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go appeared first on Search Engine Journal.
Why CMOs Should Rethink ROAS As A North Star Metric via @sejournal, @brookeosmundson
ROAS looks great in reports, but it can distort your strategy. Here’s how to rethink your KPIs for long-term growth, not just short-term wins. The post Why CMOs Should Rethink ROAS As A North Star Metric appeared first on Search Engine Journal.