SEO & SEM / 5573 posts found

LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains via @sejournal, @MattGSouthern

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An analysis of 300k domains found LLMs.txt file adoption is low and has no measurable link to AI citation frequency. The post LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains appeared first on Search Engine Journal.

The Role Of Brand Authority And E-E-A-T In The AI Search Era via @sejournal, @DuaneForrester

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Trust and proven expertise are quickly becoming the signals AI systems rely on when choosing which brands to surface. The post The Role Of Brand Authority And E-E-A-T In The AI Search Era appeared first on Search Engine Journal.

Should Advertisers Be Worried About AI In PPC?

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AI has long driven PPC, yet success still depends on knowing where automation helps and where it hurts. The post Should Advertisers Be Worried About AI In PPC? appeared first on Search Engine Journal.

New Data Finds Gap Between Google Rankings And LLM Citations via @sejournal, @MattGSouthern

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A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns. The post New Data Finds Gap Between Google Rankings And LLM Citations appeared first on Search Engine Journal.

Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger via @sejournal, @billhunt

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Bill Hunt outlines how proactive digital integration prevents post-acquisition visibility loss and turns M&A into a driver of growth. The post Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger appeared first on Search Engine Journal.

Adobe To Acquire Semrush In $1.9 Billion Cash Deal via @sejournal, @MattGSouthern

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Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack. The post Adobe To Acquire Semrush In $1.9 Billion Cash Deal appeared first on Search Engine Journal.

Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like

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This year’s SEO Trends ebook translates SEO expertise into the practical, high-impact strategic guidance marketers need for 2026. The post Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like appeared first on Search Engine Journal.

The Knowns And Unknowns Of Structured Data Attribution via @sejournal, @marthavanberkel

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Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust. The post The Knowns And Unknowns Of Structured Data Attribution appeared first on Search Engine Journal.

Google On Generic Top Level Domains For SEO via @sejournal, @martinibuster

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Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain The post Google On Generic Top Level Domains For SEO appeared first on Search Engine Journal.

Cloudflare Outage Triggers 5xx Spikes: What It Means For SEO via @sejournal, @MattGSouthern

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A Cloudflare outage is causing 5xx errors for many sites. Here’s how Google handles short server spikes and what to watch in SEO reports. The post Cloudflare Outage Triggers 5xx Spikes: What It Means For SEO appeared first on Search Engine Journal.
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