SEO & SEM / 4030 posts found

Why Businesses Turn To SEO In All Economic Climates

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Find new opportunities, combat immediate threats, and lay the foundation for a successful recovery when the economy takes a turn for the worst. Here’s how. The post Why Businesses Turn To SEO In All Economic Climates appeared first on Search Engine Journal.

Google’s Ad Market Subject Of Upcoming Antitrust Suit. Again. via @sejournal, @BrianFr07823616

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Google is yet again under fire from for its alleged anticompetitive practices in online advertising.  According to Bloomberg, the U.S. Department of Justice could sue Alphabet, Inc, the search engine’s parent company, for antitrust violations as early as next month.  Google Repeatedly Targeted by Antitrust Allegations In October 2020, the federal department of justice filed a lawsuit against the search engine giant, which currently accounts for an 83.84% of the global market. This suit, which was filed under the Trump administration, alleges Google’s online advertising dominance constitutes an illegal monopoly. In December of the same year, attorneys general for 16 […]

5 Ways High-Quality Content & PPC Compliment Each Other via @sejournal, @krisjonescom

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Content and PPC complement each other in more than just one way. Learn helpful tips on using your content and PPC campaigns in tandem! The post 5 Ways High-Quality Content & PPC Compliment Each Other appeared first on Search Engine Journal.

Google Readying A Product Review Algorithm Update For August via @sejournal, @MattGSouthern

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Google is preparing to launch another iteration of its product review algorithm in the coming weeks, a month after the last one started rolling out. The post Google Readying A Product Review Algorithm Update For August appeared first on Search Engine Journal.

Google ‘Helpful Content’ Algorithm Update Launching Soon via @sejournal, @MattGSouthern

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Google announced it’s launching a new algorithm update next week called the helpful content update. It aims to devalue content written primarily for SEO. The post Google ‘Helpful Content’ Algorithm Update Launching Soon appeared first on Search Engine Journal.

How To Get Quality Backlinks: 12 Ways That Really Work via @sejournal, @rio_seo

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Make your business more prominent on the search engine results pages. Aim for quality backlinks with these 12 tried-and-tested white hat strategies. The post How To Get Quality Backlinks: 12 Ways That Really Work appeared first on Search Engine Journal.

Paid Social Media: A Guide To Social Advertising Success via @sejournal, @jasonjzotara

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To achieve success, you need to understand the landscape of social media advertising and where your audience wants to be. Here’s how. The post Paid Social Media: A Guide To Social Advertising Success appeared first on Search Engine Journal.

TikTok Introduces 3 Types Of Shopping Ads via @sejournal, @MattGSouthern

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TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page. The post TikTok Introduces 3 Types Of Shopping Ads appeared first on Search Engine Journal.

What Is Remarketing: 8 Types Of Remarketing To Consider via @sejournal, @timothyjjensen

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Remarketing continues to be an effective tool for paid media marketers. Discover eight types of remarketing you should be considering for your campaigns. The post What Is Remarketing: 8 Types Of Remarketing To Consider appeared first on Search Engine Journal.

Google: No Rush To Switch Away From Dynamic Rendering via @sejournal, @MattGSouthern

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Google’s John Mueller says there’s no rush for websites to switch away from dynamic rendering, despite a help document saying it’s not a long-term solution. The post Google: No Rush To Switch Away From Dynamic Rendering appeared first on Search Engine Journal.
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