SEO / 2125 posts found
The Surprising Metric that Matters Most for SERP Rankings in 2023 (Hint: It’s Not Authoritativeness)
Google uses 200+ ranking factors when determining the search results. How do you ensure that your website gets more visibility and, thus, higher SERP positions? What is the ultimate metric that can make or break the rankings? Is it the domain authority, content quality, page speed, or mobile readiness? While many SEOs will argue that authoritativeness is the main factor for higher rankings, surprisingly, it’s not. Table of Contents What Factors Affect SERP Rankings The Metric that Matters Most: Trustworthiness How to Improve Trustworthiness 4 Tips for Improving Your Ranking What Factors Affect SERP Rankings SERP is an acronym that […]
21 SEO Experts Offer Their Predictions For 2024 via @sejournal, @theshelleywalsh
Gain wisdom from top SEO pros as they reflect on intense changes and share predictions for 2024, including embracing AI tools for enhanced productivity. The post 21 SEO Experts Offer Their Predictions For 2024 appeared first on Search Engine Journal.
Year In Search 2023: Google’s Top Trends & 25-Year Time Capsule via @sejournal, @kristileilani
Discover 25 years of Google Search with key milestones, fun facts, and Google Trend’s annual Year in Search 2023, showcasing top global and local trends. The post Year In Search 2023: Google’s Top Trends & 25-Year Time Capsule appeared first on Search Engine Journal.
Google Answers If Domain Age Impacts Rankings via @sejournal, @martinibuster
Google’s John Mueller answers if domain age has an impact on search rankings The post Google Answers If Domain Age Impacts Rankings appeared first on Search Engine Journal.
How To Secure And Defend Your SEO Budget For Executive Buy-In via @sejournal, @lorenbaker
In an increasingly difficult economy, do you know how to prove the value of your SEO and remain efficient, while maintaining the SEO budgets you need to succeed? Will Critchlow, CEO of SearchPilot, joins me on the SEJShow to examine actionable strategies to doing more with less and maintaining the freedom to test, all while proving the positive impacts of your SEO work. Using insights from marketing leaders, SEO specialists, and senior executives, you’ll hear Will and Loren break down the skills you need to keep your CFO happy while driving efficiency. If you’ve found yourself having to defend your […]
The Evolution Of Search & SERPs 2024 via @sejournal, @Amanda_ZW
Our very own experts have spent countless hours analyzing the significant changes in search this year, from the rise of AI to shifts in Google’s ranking systems, and they’re ready to share their insights with you. We gathered our senior news writer and an editor, along with our leading SEO content strategist, for a panel discussion moderated by editor-in-chief Amanda Zantal-Wiener. Watch this on-demand webinar and learn the ways you can leverage the changes in search and be prepared for its evolution. You’ll hear: The biggest changes to the world of search in the past year, and where they’re leading. […]
20 Types of Backlinks in SEO — The Complete Guide
Backlinks continue to be an important ranking factor in 2023 — and it seems it never changes. But what kind of backlinks matter most in SEO? Editorial links, pillar links, sitewide links? What’s the difference between them? Which are worth the effort? In this guide, I’ll share 20 different types of backlinks in SEO with examples. Additionally, you’ll read some expert tips and tricks to acquire high-quality links and gain better search visibility. Table of Contents What is an SEO backlink? 3 Undeniable Benefits of SEO Backlinks 20 Types of SEO Backlinks Tips for SEO Backlinks What is an SEO […]
Survey Reveals 100% of Digital Agencies Are Using AI via @sejournal, @martinibuster
Survey of over 200 digital agencies reveals 100% adoption of AI and further embedding of technology into their workflow in 2024 The post Survey Reveals 100% of Digital Agencies Are Using AI appeared first on Search Engine Journal.
Google Offers 3 Tips For Checking Technical SEO Issues via @sejournal, @martinibuster
Google offers three tips identifying and solving technical SEO issues that impact indexing and ranking The post Google Offers 3 Tips For Checking Technical SEO Issues appeared first on Search Engine Journal.
Google Reviews Update Finished – What To Know via @sejournal, @martinibuster
Reviews System Update finished rolling out. Ongoing reviews system updates will be the new normal The post Google Reviews Update Finished – What To Know appeared first on Search Engine Journal.