Social Media / 199 posts found
20 Social Media Mistakes to Avoid in 2022
According to 2021 HubSpot Blog research on social media trends, 77% of social media marketers say social media marketing was somewhat to very effective for their company in 2021. We often talk about the best strategies to use on social media but do you ever wonder about the top mistakes to avoid? In this article, we cover the top ones categorized by platform. Instagram 1. Ignoring new features. Instagram is constantly evolving. Just this year, the social network has announced several big features it’s either testing or fully rolling out, like the Creators Marketplace, supervision tools for teens, pinned posts, […]
Sense and Sociability – The Corporate Guide to Social Media Etiquette
“Women belong in the kitchen.” Unfortunately for Burger King, this tweet definitely didn’t go down well on Twitter (no surprise). Although it was only in subsequent tweets that the meaning of the post was explained, the damage had already been done. Burger King faced plenty of backlash and had to remove the post. Burger King’s mishap highlights the importance of having social media etiquette standards for your company and employees. And in this article, you’ll learn how to avoid poor social media etiquette and mind your manners online. Social media is now part of everyday life with over 4.4 expected […]