Lingering Questions is one of my favorite parts of the Masters in Marketing newsletter, because it’s an opportunity for marketers to talk directly to one another. This year, a few clear themes emerged: yes, AI can help you be a better and more efficient marketer, but human connection is more important than ever; authenticity, even if it means you’re a bit unpolished, is preferable to perfection; and consumers across all industries are hungry for community. We’ve rounded up all the questions marketers asked each other in the last 12 months: April Sunshine Hawkins, Marketing and communications leader “What warm memory […]