Creative Data Networks
Insights From Microsoft Ads Partners: Copilot And PMax via @sejournal, @LisaRocksSEM
Discover Microsoft’s latest updates on Copilot and ads, including enhanced ad integration, Performance Max optimization, and insights into AI-driven conversational search. The post Insights From Microsoft Ads Partners: Copilot And PMax appeared first on Search Engine Journal.
How Significant Is AI Chatbot Traffic In B2B? via @sejournal, @Kevin_Indig
Dive into this mini case study where Kevin Indig explores the ideal timing for B2B companies to invest in AI chatbots for long-term growth. The post How Significant Is AI Chatbot Traffic In B2B? appeared first on Search Engine Journal.
Automattic Acquisition Will Bring AI Into WordPress via @sejournal, @martinibuster
Automattic’s acquisition of WPAI will result in integration of AI into WordPress in some form in the near future The post Automattic Acquisition Will Bring AI Into WordPress appeared first on Search Engine Journal.
Site Reputation Abuse: Is Your Website at Risk?
Google has launched a surgical strike on Site Reputation Abuse, AKA “Parasite SEO,” hitting big brands and major revenue streams. Should you be worried? We’ve got you. Dr Pete’s level chart to help you understand the types of actions that are being penalized.
Google Search Console Update: No More Analytics Data via @sejournal, @MattGSouthern
Google streamlines Search Console Insights by removing Google Analytics data, focusing solely on Search Console metrics for simplicity. The post Google Search Console Update: No More Analytics Data appeared first on Search Engine Journal.
Google Site Reputation Abuse: FAQ Addresses Concerns via @sejournal, @MattGSouthern
Google releases FAQ clarifying site reputation abuse policy, confirming rules for third-party content and providing recovery guidance for publishers. The post Google Site Reputation Abuse: FAQ Addresses Concerns appeared first on Search Engine Journal.
It’s Like Marketing, But Made for Humans: Lessons from Oatly’s EVP
If you’re sipping an oat milk latte as you read this, you’re in luck. Keep reading to learn the secret sauce (er–milk?) to Oatly’s killer guerilla marketing strategy. Find out why global chief creative officer fired the entire marketing department, why Oatly is a big fan of posting their lawsuits online, and Brendan Lewis’ belief that growth marketing needs to be “neutered, if not totally destroyed.” Lesson 1: Put creatives at the forefront. Brendan Lewis, Oatly’s EVP of global communications and public affairs, says it all started when global chief creative officer John Schoolcraft was tasked with turning a small […]
Insights From 1,200 Consumers: How Reviews Drive Local SEO Success [Webinar] via @sejournal, @lorenbaker
Join us for an exclusive event where we’ll unveil groundbreaking findings from GatherUp’s November 2024 survey of over 1,200 Americans. The post Insights From 1,200 Consumers: How Reviews Drive Local SEO Success [Webinar] appeared first on Search Engine Journal.
Holiday SEO Pitfalls To Avoid: Common Mistakes And How To Fix Them via @sejournal, @wburton27
With the holiday season approaching fast, don’t fall into common SEO traps. Learn how to avoid them and optimize your website for maximum sales. The post Holiday SEO Pitfalls To Avoid: Common Mistakes And How To Fix Them appeared first on Search Engine Journal.
SEO for Startups: How Startups Can Unlock Growth With SEO
SEO for startups can be overwhelming — but don’t let it keep you from getting started. Contrary to what you might think, startups have many SEO advantages. Thanks to lean processes, startups can be reactive and publish faster. I’m an SEO consultant, and one of my clients (a startup) began working with me when they had five clicks per month; they’re now getting 15,300 clicks. In this comprehensive blog, I walk you through everything you need for an effective SEO strategy for your startup. I’ll cover why startups need SEO, a detailed step-by-step guide on how to do SEO for […]