Creative Data Networks
Signal Vs. Noise: Predicting Future Impact Of Content Marketing
A strategic look at marketing measurement, bridging data, storytelling, and influence to turn performance reporting into organizational leverage. The post Signal Vs. Noise: Predicting Future Impact Of Content Marketing appeared first on Search Engine Journal.
Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue? via @sejournal, @brookeosmundson
Choosing between pipeline and revenue focus defines how campaigns behave, how performance is judged, and how reliably PPC contributes to profit. The post Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue? appeared first on Search Engine Journal.
Google Reports Search Console Page Indexing Report Delays via @sejournal, @MattGSouthern
Google announces delays in Search Console’s Page indexing report. The company confirms crawling, indexing, and ranking remain unaffected by the reporting issue. The post Google Reports Search Console Page Indexing Report Delays appeared first on Search Engine Journal.
Google Connects AI Overviews To AI Mode On Mobile via @sejournal, @MattGSouthern
Google is testing a mobile search flow that lets you move from AI Overviews into AI Mode without leaving the results page. The post Google Connects AI Overviews To AI Mode On Mobile appeared first on Search Engine Journal.
Pragmatic Approach To AI Search Visibility via @sejournal, @martinibuster
AI now handles the entire research stage, so now the real fight in SEO is about earning a place inside those answers The post Pragmatic Approach To AI Search Visibility appeared first on Search Engine Journal.
AI Poisoning: Black Hat SEO Is Back
New research exposes how just a few hundred malicious documents can plant backdoors in AI models and distort product comparisons. The post AI Poisoning: Black Hat SEO Is Back appeared first on Search Engine Journal.
Use the Ick to Create Better Marketing
Our expert this week has a few hot takes. Here’s one: “Any marketer that says they’ve never felt the ick from marketing isn’t a true marketer. You do feel the ick.” While that doesn’t sound like the best lesson to open a marketing newsletter, stay with me. I swear this isn’t a I’m-quitting-my-job-to-work-on-a-goat-farm hail mary. It actually has more to do with foundational marketing than you think. Meet the Master Cristina Jerome Creative Strategist and Founder, Off Worque Claim to fame: Leading social for Topical’s infamous Faded Eye mask campaign. Fun fact: She was the voiceover for the Topical’s brand campaign […]
Paid Ad Scheduling Across Time Zones That Actually Works via @sejournal, @brookeosmundson
Ad scheduling becomes a performance multiplier when campaigns align with regional time zones, local behavior, and data-driven delivery windows. The post Paid Ad Scheduling Across Time Zones That Actually Works appeared first on Search Engine Journal.
The Impact AI Is Having On The Marketing Ecosystem
Harry Clarkson-Bennett dismantles AI hype, revealing how real marketing power still lies in creators, communities, and cross-platform customer journeys. The post The Impact AI Is Having On The Marketing Ecosystem appeared first on Search Engine Journal.
SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations via @sejournal, @MattGSouthern
This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research. Your quick catch-up on what practitioners need to know. The post SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations appeared first on Search Engine Journal.