Creative Data Networks

Was OpenAI GPT-4o Hype A Troll On Google? via @sejournal, @martinibuster

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OpenAI’s GPT-4o performs worse than GPT-4 Turbo in reading comprehension and is barely better elsewhere. Was it worth the hype? The post Was OpenAI GPT-4o Hype A Troll On Google? appeared first on Search Engine Journal.

Google Rolls Out New ‘Web’ Filter For Search Results via @sejournal, @MattGSouthern

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Google introduces new “Web” filter for simplified, text-only search results. The post Google Rolls Out New ‘Web’ Filter For Search Results appeared first on Search Engine Journal.

Should You Include FAQs On Product Or Category Pages? via @sejournal, @rollerblader

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Explore the benefits of including FAQs on product category pages for your brand. Enhance user experience and optimize your website with these tips. The post Should You Include FAQs On Product Or Category Pages? appeared first on Search Engine Journal.

David Vs. Goliath: Does Google Give Big Sites An Unfair SEO Advantage? via @sejournal, @Kevin_Indig

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Do bigger sites rank higher? An analysis of 1,000 top sites explores this question and if other factors play a role. Read on for insights. The post David Vs. Goliath: Does Google Give Big Sites An Unfair SEO Advantage? appeared first on Search Engine Journal.

Authentic Leadership — How to Lead While Staying True to Yourself

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As I started taking leadership roles in my career, I thought I had to copy the exceptional leaders I’m inspired by. Over time, I realized that authentic leadership contributes to the biggest positive impact on my teams. It turns out the key to being a great leader is learning to be yourself, just in a leadership position. HubSpot asked marketing leaders about the most important qualities they consider when deciding to promote an individual to a senior position. Of respondents, 39% said leadership, making it the top factor. Like you, I was motivated to become a better leader, so I […]

Social Media’s Role in Reshaping Online Shopping, According to Retailers

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Social buying. Everyone and their mama is doing it — or maybe it‘s just me and my family. I’m consistently tagged in posts (thank you, cousin) about adorable gifts, must-have outfits, and the like. Now, I’m a content marketer who knows when I’m being sold to, but even I get lured by social posts with irresistible products. And I know I’m not alone — as of 2024, over 110 million Americans (roughly 42% of internet users) are fellow social buyers. So, if you’re a brand selling products to consumers and you’re not already using social selling, 2024 is a superb […]

Google: Proximity Not A Factor For Local Service Ads Rankings via @sejournal, @MattGSouthern

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Google states proximity to the searcher is no longer a primary factor in ranking local service ads. The post Google: Proximity Not A Factor For Local Service Ads Rankings appeared first on Search Engine Journal.

How To Increase Conversions With This 6-Step Customer Journey Analysis via @sejournal, @DAC_group

Learn how to improve conversion rates for all of your marketing campaigns by tying attribution to each part of the customer journey. The post How To Increase Conversions With This 6-Step Customer Journey Analysis appeared first on Search Engine Journal.

Content Decay: A Rotten Name For A Real SEO Issue via @sejournal, @martinibuster

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Google’s Search Off The Record podcast discussed Content Decay, an SEO problem that nobody’s heard of but is actually a real thing The post Content Decay: A Rotten Name For A Real SEO Issue appeared first on Search Engine Journal.

Why Google Can’t Tell You About Every Ranking Drop via @sejournal, @MattGSouthern

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Google explains the challenges in providing transparency about algorithmic ranking changes and manual reviews. The post Why Google Can’t Tell You About Every Ranking Drop appeared first on Search Engine Journal.
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