Creative Data Networks
How Pipedrive Increased Organic Sign-Ups by 33% with BOFU Content
Pipedrive revamped its SEO strategy to prioritize bottom-of-funnel content. Read the case study to learn how the SaaS firm increased sign-ups by 33%.
Content Decay And Refresh Strategies To Maintain Site Relevancy via @sejournal, @ronlieback
Avoid content decay and stay ahead of the competition with proven refresh strategies. Elevate your SEO game today. The post Content Decay And Refresh Strategies To Maintain Site Relevancy appeared first on Search Engine Journal.
Google Revamps Entire Crawler Documentation via @sejournal, @martinibuster
Google’s updated the crawler documentation adds three new pages to tighten up topical coverage and raise the level information density The post Google Revamps Entire Crawler Documentation appeared first on Search Engine Journal.
Google Ads Rolls Out New Performance Max Insights And Controls via @sejournal, @MattGSouthern
Google announces updates for Performance Max campaigns, including creative reporting, insights, and increased advertiser controls. The post Google Ads Rolls Out New Performance Max Insights And Controls appeared first on Search Engine Journal.
Google Brings AI Ad Image Editing To Search, Display, & More via @sejournal, @MattGSouthern
Google expands AI-powered ad image editing to more campaigns, enhancing creative capabilities for advertisers across its platform. The post Google Brings AI Ad Image Editing To Search, Display, & More appeared first on Search Engine Journal.
How To Choose The Right Bid Strategy For Lead Generation Campaigns via @sejournal, @adsliaison
Find out how assigning different values to conversion actions can help you choose the right bid strategy for your lead generation campaigns. The post How To Choose The Right Bid Strategy For Lead Generation Campaigns appeared first on Search Engine Journal.
HubSpot Rolls Out AI-Powered Marketing Tools via @sejournal, @MattGSouthern
HubSpot unveils “Breeze” AI tools for marketing automation, aiming to boost efficiency, though human oversight remains crucial, says VP. The post HubSpot Rolls Out AI-Powered Marketing Tools appeared first on Search Engine Journal.
Digital Marketer Jenna Kutcher Thinks You’re Overcomplicating It
On my fridge, I’ve got a magnet my parents gave me that says, “Hold on… Let me overthink this.” So today’s marketing master’s third lesson really hits home for me. Jenna Kutcher is a digital marketer, podcast host, and author. As the founder of a multi-million dollar brand, she thinks marketers are overcomplicating it. Keep reading to learn her three favorite tips for marketers looking to get ahead during a time of such intense search volatility. Lesson 1: Don’t sleep on Pinterest. One of the most frustrating experiences for Jenna is chatting with marketing big-wigs and hearing Insta and TikTok […]
15 Growth Marketing Tactics to Turbocharge Your Startup
Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable insights for entrepreneurs. Julian Shapiro is the founder of numerous startups, including Demand Curve, a growth marketing training program that began life as a Y Combinator investment. He’s also a former marketing columnist for TechCrunch. You can follow him on his website or podcast. Shapiro graced the Trends team with a lecture on growth marketing, and below, we share 15 of his most actionable tactics. Table of Contents 1. Retarget Your Newsletter Unsubscribers 2. Do Hyper-Targeted Geo Rollouts to Look Bigger Than You Are 3. Cross-Target Audiences […]
The Best Social Media Platforms for Video Content in 2024 [Consumer Data]
Whenever I think about social video platforms, the first ones that come to mind are YouTube and TikTok, but those are only the tip of the iceberg regarding video sharing. There are several more video platforms out there. However, before we explore the vast options marketers have at their disposal, let’s dive into the importance of social media videos, where consumers are watching them, and other important findings. Where are consumers watching social media videos? YouTube, Instagram, and TikTok are among the social media platforms with the highest ROI, according to our 2024 State of Marketing Report. So, it‘s safe […]