Creative Data Networks
Can Automation Help You Ace Your RFP? I Used AI to Find Out
Almost any business, at a certain point, finds itself in need of external expertise. For some industries, the way to find the right partner is obvious — creating and putting a request for proposals (RFP) into the world. However, these businesses will tell you that it takes them hours upon hours to create each document. Let alone shortlist candidates and select the winning bid. Luckily, as in many other business areas, AI can come to the rescue. In this article, I look at how you can use automation and AI to speed up your work on RFPs. I paid particular […]
15 Best Examples of Professional Goals [+Tips to Achieve Them]
“So, where do you see yourself five years from now?” Oof, that can be a tricky interview question, especially if you’re unsure of your professional goals. When I graduated from college and started interviewing in my chosen field, I felt like I needed to plan my entire professional life, complete with one concrete end goal. To be honest, it was overwhelming. I desperately needed actionable advice to plan steps to reach my professional goals. In this post, we’ll define professional goals, provide examples, and give you tips so you can plan, meet, and exceed the goals you set for yourself. […]
Maximizing ROI: Expert Insights for Google Shopping Ads Success via @sejournal, @lorenbaker
If you’re an ecommerce brand or retailer, then promoting your products through Google Shopping Ads is likely a large part of your performance marketing strategy. But in today’s competitive market, how can you make sure you’re getting the most return on your ad spend? Join us on May 8 for a live panel discussion with ecommerce experts on how to improve your campaigns and elevate your paid ad strategy. In this engaging session, Bryan Butler, VP of Sales and Marketing at SearchLogic, Joshua Young, Director of E-commerce and Marketing at Mezlan, and Ben Riggle, North American Managing Director for Channable […]
Google Ads To Automatically Pause Low-Activity Keywords via @sejournal, @MattGSouthern
Google Ads will automatically pause inactive keywords starting in June. The post Google Ads To Automatically Pause Low-Activity Keywords appeared first on Search Engine Journal.
Carving a Career in SEO — How NOT to Get Taken for a Ride
Learn how to not get taken for a ride when starting your career in SEO. Jo writes about her experience working client-side, in an agency, and freelancing.
Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) via @sejournal, @gregjarboe
Explore the possible reasons behind Google and YouTube holding separate NewFront events. Learn how they are unveiling updates and strategies for digital video. The post Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) appeared first on Search Engine Journal.
OpenAI To Show Content & Links In Response To Queries via @sejournal, @martinibuster
OpenAI deal puts ChatGPT on path of showing content and links in response to queries, which may be good news for publishers & SEO The post OpenAI To Show Content & Links In Response To Queries appeared first on Search Engine Journal.
The Best SEO Conferences For 2024-2025 (Virtual And In-Person) via @sejournal, @lorenbaker
SEO conferences are the place to be if you want to know anything about SEO. Here are some of the upcoming events you can attend. The post The Best SEO Conferences For 2024-2025 (Virtual And In-Person) appeared first on Search Engine Journal.
How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum] via @sejournal, @gregjarboe
In this interview, learn insights from ex-Google and Meta expert Logan Wellbaum and find out the essential AI tools to create and measure effective ads. The post How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum] appeared first on Search Engine Journal.
11 Best Advertising Management Software for 2024
As a marketing manager at HubSpot, I’m always looking for tech tools that are easy to use and save me valuable time in my day. And when it comes to advertising management software, I have some non-negotiables, like integration, automation, and advanced reporting. If you work in advertising and haven’t been using ads management tools (or even know what they are), you could be missing a trick. In this blog post, I’ll talk about what ad management is, outline high-quality advertising management software, and explain why they’re beneficial for all businesses. Let’s dive in. Table of Contents What is Advertisement […]