Creative Data Networks
How to Speed up Content With AI — Whiteboard Friday
In this Whiteboard Friday, Andy Chadwick explains why content still matters in the age of AI and reveals his 6-step framework to write faster, add personality, and maintain your authentic voice.
Ask A PPC: How Do I Avoid Cannibalization On Similar Products? via @sejournal, @navahf
Running ads for similar products across brands? Learn how to manage internal competition, protect CPCs, and avoid self-sabotage in paid search. The post Ask A PPC: How Do I Avoid Cannibalization On Similar Products? appeared first on Search Engine Journal.
Google Expands Performance Max Controls and Reporting via @sejournal, @brookeosmundson
Google Ads just launched new Performance Max controls and reporting tools to improve targeting, creative visibility, and new customer acquisition tracking. The post Google Expands Performance Max Controls and Reporting appeared first on Search Engine Journal.
The definition of a buyer persona [in under 100 words]
Marketing is a paradoxical undertaking: We create campaigns for the masses, but those messages are only ever experienced on the individual level. How does a good marketer straddle this? By writing directly to a single viewer, aka their buyer persona. The definition of a buyer persona hasn‘t changed much in recent years. But the trends have, and so has the opportunity that AI presents. I love creating personas: I’ve used them while working for nonprofits, government offices, online businesses, ecommerce products, and more. As a consumer, I observe marketing materials in the wild and try to put my finger on […]
8 Emerging Trends CMOs Need To Watch: What’s Next In Content Marketing via @sejournal, @rio_seo
What content marketing strategies are working today? Here are eight CMO-level trends worth paying attention to. The post 8 Emerging Trends CMOs Need To Watch: What’s Next In Content Marketing appeared first on Search Engine Journal.
How To Create Your Instagram Content Plan (With Free Template) via @sejournal, @donutcaramel13
Set clearer Instagram goals, streamline planning, and create a consistent visual tone with this practical content calendar guide and free downloadable template. The post How To Create Your Instagram Content Plan (With Free Template) appeared first on Search Engine Journal.
Google: Unique Image Landing Pages Can Help Search Visibility via @sejournal, @MattGSouthern
Google’s John Mueller says giving each image its own landing page can help it appear in image search, while gallery setups may limit visibility. The post Google: Unique Image Landing Pages Can Help Search Visibility appeared first on Search Engine Journal.
Google Cautions Businesses Against Generic Keyword Domains via @sejournal, @MattGSouthern
Google’s John Mueller advises small businesses to choose distinctive brand names over generic keyword domains for better search visibility. The post Google Cautions Businesses Against Generic Keyword Domains appeared first on Search Engine Journal.
5 Overlooked BOFU Formats That Convert [Free Checklists & Frameworks]
Most BOFU content advice focuses on product roundups, comparisons, and alternatives. Learn where they fall short and how to match other formats to real buyer intent and business goals.
OpenAI Launches GPT-5 In ChatGPT To All Users via @sejournal, @MattGSouthern
OpenAI launches GPT-5, now the default model in ChatGPT for all users. The update prioritizes factual accuracy, transparent reasoning, and broader accessibility. The post OpenAI Launches GPT-5 In ChatGPT To All Users appeared first on Search Engine Journal.