Creative Data Networks

5 PPC Tips For Technology Companies via @sejournal, @brookeosmundson

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These 5 PPC tips for technology brands will help you maximize your paid search efficiency, connect with B2B buyers, and improve ROI. The post 5 PPC Tips For Technology Companies appeared first on Search Engine Journal.

Why You Still Need SMS Marketing & How to Get Started [+Data]

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The average person spends five to six hours on their phones, while the average smartphone user unlocks their device around 150 times.  What the heck are we doing with our devices all day? Well, when we’re not endlessly scrolling the web or social media, we’re probably texting. In 2023, 15 million texts are sent per minute while nearly 70% of people open up a new text message within five minutes of receiving it. With endless stats like this in mind, businesses are presented numerous opportunities and touchpoints to engage their target market through SMS.  What is SMS marketing? SMS, an […]

Referral Traffic: 7 Ways to Drive It (And Get More Leads!)

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Referral traffic is a powerful and often overlooked way to give your website a competitive edge. In the never-ending quest for more traffic, marketers turn to search engine optimization (SEO), pay-per-click advertising (PPC), blogging, and social media marketing. The problem is that SEO takes time to work, PPC is expensive, Google is oversaturated with blog content, and it’s tricky to prove ROI with social media. That’s where referral traffic comes in. So, what is referral traffic, and how can you use it to generate more leads? Today, we’ll walk you through everything you need to know — why it’s important […]

Microsoft Advertising Introduces 3 New Generative AI Solutions via @sejournal, @kristileilani

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Discover the latest generative AI solutions from Microsoft: Conversational Ad experiences, Ads for Chat API, and Copilot for Microsoft Advertising. The post Microsoft Advertising Introduces 3 New Generative AI Solutions appeared first on Search Engine Journal.

Microsoft Will Roll Out Copilot AI Companion This Fall via @sejournal, @kristileilani

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Microsoft just announced Copilot, a unified AI assistant, is coming to Microsoft products this fall. Explore how this will affect your workflow. The post Microsoft Will Roll Out Copilot AI Companion This Fall appeared first on Search Engine Journal.

Bing Webmaster Tools To Retire Disavow Links Feature via @sejournal, @kristileilani

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Bing Webmaster Tools to remove the disavow links feature this October. Find out why and what website owners should do next. The post Bing Webmaster Tools To Retire Disavow Links Feature appeared first on Search Engine Journal.

Google Ads Updates Misrepresentation Policy To Strengthen Standards via @sejournal, @MattGSouthern

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Google Ads cracks down on misrepresentation, moving violations to a stricter policy with immediate account suspensions. The post Google Ads Updates Misrepresentation Policy To Strengthen Standards appeared first on Search Engine Journal.

7 Link Building Tips For Beginners via @sejournal, @BibiBuzzCom

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If you add these prospecting angles to your prospecting toolkit, you end up with a varied collection of prospects. The post 7 Link Building Tips For Beginners appeared first on Search Engine Journal.

The Beginner’s Guide to LinkedIn Marketing & Networking

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Did you know LinkedIn has over 774 million users across the globe? This metric alone makes the platform one of the top social networks today. Is your business using LinkedIn to its fullest potential to improve brand awareness, build your network, boost leads and conversions, and increase revenue? With new social networks sprouting up constantly, LinkedIn is a platform that’s often underutilized. The truth is, LinkedIn can be a powerful addition to your social media content strategy. This guide is chock full of LinkedIn tips you can begin implementing immediately to help you learn how to use the platform to […]

5 Must-Read Books for Building Brands and Wealth by Entrepreneurs of Color

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Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. White authors dominate book publishing, and it can be difficult for people of color to find successful entrepreneurship stories written by founders, CEOs, and marketing executives with similar cultural backgrounds.Penguin Random House, a “Big Five” publisher, reported that 76% of their released books in 2019-2021 were […]
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