Creative Data Networks
How To Write A Headline: 10 Tips For Getting It Right via @sejournal, @annabellenyst
Headlines can make or break your site’s traffic. Check out this guide to learn why they matter and how you can make yours compelling. The post How To Write A Headline: 10 Tips For Getting It Right appeared first on Search Engine Journal.
Google Presentation May Change How We Think About Ranking via @sejournal, @martinibuster
Danny Sullivan offered a startling presentation that shows Google’s SEO guidance is now what we think it is The post Google Presentation May Change How We Think About Ranking appeared first on Search Engine Journal.
22 Examples of Nostalgia Marketing that Make Customers Feel Good
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating the next great thing, nostalgia marketing urges us to focus on what we already know works. To inspire your campaigns, we selected 22 examples of nostalgia marketing that play on the bittersweet pangs of days gone by. The Power of Nostalgia Marketing “When you play on nostalgia, you’re bringing people back to a simpler time, and the familiar comfort that […]
Community Managers: What They Do & How to Be a Great One
X (formerly Twitter), with its 237.8 million daily active users, is a platform with a ton of potential for companies to increase awareness and build their brand personality. In recent years, big names like Netflix, Wendy’s, and Taco Bell have become X famous for their witty commentary and personable interactions with their followers. But how can companies build their reputation as original, relatable, and dependable while still maintaining their unique voice? Social media has transformed the relationship between individuals and organizations — which is why the community management role is now so vital. But what exactly is a community manager, […]
Search Evolution 2024: Navigating SEO’s Future Landscape [Webinar] via @sejournal, @sejournal
Get your SEO strategies ready for 2024. Join our expert panel as they dissect where SEO went 2023 and what you should do next. The post Search Evolution 2024: Navigating SEO’s Future Landscape [Webinar] appeared first on Search Engine Journal.
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies via @sejournal, @hethr_campbell
Discover proprietary insights can help small-to-medium businesses & agency marketers develop high-converting marketing and sales strategies. The post 100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies appeared first on Search Engine Journal.
4 Holiday Shopper Mindsets Brands Should Keep Up With, According to Google
Throughout the holiday season, we at Google have annually watched shoppers move between 4 distinct mindsets, or what we call the ‘4Ds:’ deliberate, deal-seeking, determined, and devoted. What are these four Ds? Starting in July, consumers are deliberate, thoughtfully planning their holiday purchases and wishlists. From October to November, they’re deal-seeking, hunting for deals and prioritizing quality and value. By December, they become determined to complete their shopping ahead of the holidays and are using all days and resources to get it done. And finally, by January, consumers become devoted as they continue to shop past peak season. Check out this quick short where […]
10 Tips For Mastering SEO Interviews: A Guide From A Hiring Manager via @sejournal, @HelenPollitt1
Discover 10 expert tips for a successful interview preparation and hopefully land your dream SEO job. The post 10 Tips For Mastering SEO Interviews: A Guide From A Hiring Manager appeared first on Search Engine Journal.
Why You Should Switch To An Always-On SEO Auditing Strategy via @sejournal, @lorenbaker
Everyone who touches your website is on the SEO team. The problem is that most people don’t know they’re on the team. An “always on” mentality regarding SEO can help mitigate risk and protect rankings. Since there’s no ‘easy’ button for a technical audit, join us for this special spotlight episode to learn how 24/7 monitoring can help you see everything happening on your site at any moment. Go beyond SEO and bring together teams focused on compliance, know when people go rogue and when other teams make changes. Addressing them quickly as they happen can help your rankings and […]
Is the Nearby Filter Nav Actually Making Google’s SERPs More Local?
Is the Nearby filter navigation actually making Google’s SERPs more local? Find out more through Miriam’s research.