Creative Data Networks
How to Market an Ebook: 21 Ways to Promote Your Content Offers
Content offers, like ebooks, can convert your existing traffic and even attract new traffic. However, if your ebook isn’t getting too many downloads or leads, your marketing might be the problem. In order to be successful, your offer must be compelling enough that it practically begs users to opt-in. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource. 1. Consider a co-marketing campaign. Before you create your helpful content offer, consider if there’s any partnerships that you can leverage. Co-marketing provides an opportunity for cross-collaboration on content so that two parties “own” […]
The Ultimate Low-Hanging Fruit SEO Strategy — Whiteboard Friday
We all know that we want to maximize our chances for success in SEO, and for that, what we want to do is prioritize tasks that will have a higher impact, and lower effort, but sometimes those get lost in the SEO audit process. In today’s Whiteboard Friday, Aleyda helps develop this low-hanging fruit analysis in parallel of the usual SEO process. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Welcome to a new edition of Whiteboard Friday. My name is Aleyda Solis. I am an SEO consultant and founder […]
3 Steps To Building A Winning Holistic Search Strategy via @sejournal, @hethr_campbell
A multi-channel, holistic approach to search marketing is a must in today’s digital marketing space. Learn what your approach should look like. Watch now. The post 3 Steps To Building A Winning Holistic Search Strategy appeared first on Search Engine Journal.
How To Consult For Equity And Get Paid What You’re Worth via @sejournal, @Juxtacognition
Learn how to take your SEO consulting or marketing career (and your income) to the next level with alternative compensation models. The post How To Consult For Equity And Get Paid What You’re Worth appeared first on Search Engine Journal.
8 Strategies for Google Shopping Ads That’ll Boost Your Conversion Rates
Did you know there were over 214.7 million digital buyers in the US in 2022? Online shopping has become a mainstream revenue source for businesses. So, with the right Google Shopping campaign structure, your business can soar. Google Shopping ads are an essential part of any successful digital marketing strategy. They are a great way to drive more sales and increase online visibility. Most businesses today are already investing in Google Shopping ads. If you’re not, it’s time to get started. Keep reading to learn eight Google Shopping ads strategies that will help you drive more sales and increase your […]
What’s a Marketing Audit? [+ How To Do One]
As marketers, we’re always looking for ways to improve our game plan. But with so many tactics and channels available, knowing where to focus our efforts can be challenging. Ultimately, no marketing strategy is perfect. A marketing audit gives you a holistic view of your marketing efforts, including what’s working, what could be improved, and where new opportunities are present. Here, we’ll take a closer look at marketing audits, the best time to conduct one, and a few best practices to pull one off. Table of Contents What is a marketing audit? What are the elements of a marketing audit? […]
A Beginner’s Guide To YouTube Marketing via @sejournal, @gregjarboe
Learn the benefits and effectiveness of different types of YouTube marketing, tools, and use them to your advantage. Here’s where you should start. The post A Beginner’s Guide To YouTube Marketing appeared first on Search Engine Journal.
Executive Director Of WordPress On 20 Years Of Innovation via @sejournal, @martinibuster
Interview with Executive Director of WordPress on how the guiding principles of free, open source software is the secret to its continued success The post Executive Director Of WordPress On 20 Years Of Innovation appeared first on Search Engine Journal.
Shaq Faces Legal Challenges Over Crypto Endorsements and NFT Project
Shaquille O’Neal, the basketball legend turned TV analyst, is now embroiled in two separate lawsuits related to the cryptocurrency sector. These legal cases came to light in a dramatic fashion on Tuesday, May 23, during a live NBA broadcast. O’Neal, a ubiquitous presence in the broader digital assets industry, was handed legal documents concerning his association with the now-defunct cryptocurrency exchange FTX and his NFT initiative, Astrals, at Miami’s Kaseya Arena. Notably, the venue was previously known as FTX Arena, named after the collapsed cryptocurrency exchange. The two lawsuits The first lawsuit involves O’Neal and other celebrities, such as former […]
Magic Eden and Nifty Gateway Unveil Reward Programs. Here’s the 101.
NFT marketplaces Magic Eden and Nifty Gateway are leveling up. Both platforms recently announced new reward systems to incentivize trading activities and enhance the overall user experience. With Nifty Gateway introducing its Collector Appreciation Month and Magic Eden launching its Chapter II program, these platforms are leveraging incentives to attract and retain users in an increasingly competitive landscape. These moves are similar to OpenSea’s recent decision to launch OpenSea Pro, which many believe was motivated by Blur’s commanding influence and success in the market. As a strategic response, OpenSea decided to incentivize its user base by introducing a rewards system […]