Creative Data Networks
How to Run a Perfect Kickoff Meeting
Starting your project without a kickoff meeting is like hiking without a map. Sure, you might enjoy some cool trails, but you’ll probably get lost without a map and a clear plan. The same happens when launching projects without a kickoff meeting. Only with solid communication and a plan can you keep your project on track. It’s like a GPS helping you reach your destination. Let’s learn more about it. Table of Contents What is a kickoff meeting? The Benefits of Kickoff Meetings 4 Types of Kickoff Meetings How to Run a Successful Kickoff Meeting 6 Kickoff Meeting Best Practices […]
The Importance Of Starting Your SEO Campaign With Strategy Development via @sejournal, @coreydmorris
SEO strategy is important for many reasons ranging from maximizing return to having an organized plan to manage tactics and the work overall. The post The Importance Of Starting Your SEO Campaign With Strategy Development appeared first on Search Engine Journal.
10 Ways To Get the Most Out Of Business Networking Events via @sejournal, @jasonhennessey
Transform from attendee to achiever. Discover the art of active engagement at prominent conferences and stand out from the crowd with these top 10 tips. The post 10 Ways To Get the Most Out Of Business Networking Events appeared first on Search Engine Journal.
Google Apologizes As Automated GA4 Transition Surprises Advertisers via @sejournal, @MattGSouthern
Google’s automated shift from Universal Analytics to GA4 sparks confusion among advertisers, prompting advice for manual migration. The post Google Apologizes As Automated GA4 Transition Surprises Advertisers appeared first on Search Engine Journal.
Google Streamlines AdSense Site Management With New Tools via @sejournal, @MattGSouthern
Google AdSense streamlines site management with real-time verification, a new meta tag method, and improved ads.txt monitoring. The post Google Streamlines AdSense Site Management With New Tools appeared first on Search Engine Journal.
How to Mix Data Science and AI Without Expertise in Either (Expert Tips & Tools)
As a marketer, you‘ve likely noticed data’s importance in decision-making and strategizing. You’re also probably tired of being bogged down with manually collecting and reporting data. Data science is integral to the marketing world, but time is money, and the time you spend working with large datasets could go toward performing other tasks, such as content marketing. Fortunately, artificial intelligence can blend with data science in many ways to make your job as a marketer easier without neglecting essential practices like data reporting. We will explore the connection between data science and AI and tools you can use as a […]
GenAI and the Future of Branding: The Crucial Role of the Knowledge Graph
The one thing that brand managers, company owners, SEOs, and marketers have in common is the desire to have a very strong brand because it’s a win-win for everyone. Nowadays, from an SEO perspective, having a strong brand allows you to do more than just dominate the SERP — it also means you can be part of chatbot answers. Generative AI (GenAI) is the technology shaping chatbots, like Bard, Bingchat, ChatGPT, and search engines, like Bing and Google. GenAI is a conversational artificial intelligence (AI) that can create content at the click of a button (text, audio, and video). Both […]
Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully via @sejournal, @MattGSouthern
Google confronted over search deals in first week of landmark antitrust trial. The post Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully appeared first on Search Engine Journal.
A Conversation with Hotjar: How They Scaled Organic Traffic Into Millions
User empathy is at the heart of everything we do at Hotjar, and that extends into our content strategy. It is how we grew non-branded organic search traffic by 734% in just 3 years (2022 versus 2019). More importantly, it is also how we were able to turn this traffic into 1,398% growth in new paying customers during the same time period. Our annual non-branded new visitor numbers are now in the multi-millions, and the heights we’ve hit in the last two years in particular are a testament to the user-centric approach we’ve applied. So how did we do it? […]
How to Switch Platforms as a Creator and Amass New Followers
Nowadays, it seems like new social media platforms are cropping up while older ones crumble. Think about how the fall of Vine gave way for Instagram videos to gain popularity and how many Vine content creators had to pivot to platforms like Instagram and, later, TikTok. Social media influencers and content creators must always be ready to jump to new platforms or incorporate them into their marketing strategy. This article will discuss seamlessly switching platforms as content creators or influencers while retaining momentum and gaining new followers. 7 Tips for Switching Platforms as a Creator Go where your audience is. […]