Creative Data Networks
The Complete Guide to Empathetic Marketing
Successful empathetic marketing is about connecting your audience and your brand. That doesn’t mean just throwing ads at your audience. It means creating truly valuable assets — content that serves customers’ needs and addresses their most significant pain points. This type of content is much easier to create when it’s informed and driven by empathy. When you put yourself in your customers’ shoes, you can more easily acknowledge struggles and think critically about the best solutions. Below, let’s go over why empathetic marketing is such a powerful strategy for businesses of all types and sizes, tips for infusing more empathy […]
How to Lock Cells in Google Sheets
Imagine spending hours creating a Google Sheet to share with your team, only to find that a team member accidentally deleted an important column, row, cell, or, even worse — an entire sheet. That can be frustrating. However, it’s entirely preventable if you lock cells in Google Sheets. As it turns out, with just a few clicks of a mouse, you can lock cells and entire sheets in Google Sheets — meaning, you and your team can work on the same sheet without hindering the next person from completing their assigned tasks. In this post, we’ll go over how to […]
I’ve Optimized My Site, But I’m Still Not Ranking — Help! — Next Level
In her last piece, Jo took you on an adventure diving for treasure in the long tail of search. This time around we’re answering the call for help when you feel like you’ve done all you can, but you’re still not ranking. Originally published in June 2016 this blog has been rewritten to include new tool screenshots and refreshed workflows. Read on and level up! You’ve optimized your pages, written delightful title tags, concocted a gorgeous description to entice clicks, used your target keyword in your copy with similar words, and your content is good, like really good. As far […]
Local Visibility Index: How To Succeed In Search, Reputation & Social Media Marketing via @sejournal, @hethr_campbell
Discover a range of powerful performance metrics relevant to your industry, plus find out how much low visibility could ultimately cost you. RSVP now. The post Local Visibility Index: How To Succeed In Search, Reputation & Social Media Marketing appeared first on Search Engine Journal.
Tools Of The Trade: When To Use ChatGPT And When To Use Google via @sejournal, @tonynwright
Discover when to use ChatGPT vs Google, plus other applications for the AI that recently took the industry by storm. The post Tools Of The Trade: When To Use ChatGPT And When To Use Google appeared first on Search Engine Journal.
AI Marketing — The Complete Guide
ChatGPT has entered the chat, bringing the resurgence of the conversation around artificial intelligence (AI) and marketing. It seemed like AI marketing as a concept had stalled, but in 2023 it’s more popular than ever, leaving everyone wondering, “How can marketers use AI?” Today, we’re going to answer that question. We’ll cover what AI marketing is, how to use it, examples, pros and cons, and marketing strategies that benefit from AI. Let’s dive in. Table of Contents What is AI marketing? How do marketers use AI? Examples of AI Marketing AI Marketing Pros and Cons Marketing Strategies That Use AI […]
10 Business Grants for AAPI Entrepreneurs (+ Where to Find More)
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Courage and hope reside at the heart of building a business. Hope for a better quality of life, financial stability, and, if we’re lucky, generational wealth for our families. However, for Asian American and Pacific Islander entrepreneurs, spinning an idea into a profitable business requires startup funding […]
How To Set Up Scroll Depth Tracking In GA4 via @sejournal, @vahandev
By tracking scroll depth, gain insights into user engagement and behavior, understand how much content users are consuming, and optimize accordingly. The post How To Set Up Scroll Depth Tracking In GA4 appeared first on Search Engine Journal.
What Is Duda Website Platform And Is It A Good Fit For Agencies? via @sejournal, @martinibuster
This is why SEO and web development agencies aspiring to service thousands of clients should consider Duda The post What Is Duda Website Platform And Is It A Good Fit For Agencies? appeared first on Search Engine Journal.
A New Spin on Awards: PBA Rolls out Bowling NFTs on Avalanche
The Alpha: The Professional Bowlers Association (PBA) is stepping into the NFT space by launching PBA League Bowler Certification (LBC) Awards as digital assets. The program, built on the Avalanche Network, will offer rewards and features such as blockchain-backed bowler certification. Dive deeper PBA LBC Awards are here All active PBA LBC members with a LeaguePals account can now earn digital awards for their milestones achieved on the lanes, which can be viewed and shared on social media through a new digital marketplace Learn more https://t.co/W2t2K4ohVI pic.twitter.com/jH4lFDDAhG — Sean Rash (@Sean_Rash) May 22, 2023 This move by PBA underscores its […]