Creative Data Networks
Relying Too Much On AI Is Backfiring For Businesses via @sejournal, @MattGSouthern
Businesses adopting AI tools without proper planning are facing costly setbacks. Experts and research warn: AI needs human oversight. The post Relying Too Much On AI Is Backfiring For Businesses appeared first on Search Engine Journal.
This Is Why AI Won’t Take Your Job (Yet) via @sejournal, @SequinsNsearch
Think AI will replace you? Not so fast. New research shows your human instincts still matter, especially in marketing and content. The post This Is Why AI Won’t Take Your Job (Yet) appeared first on Search Engine Journal.
How To Get The Perfect Budget Mix For SEO And PPC via @sejournal, @brookeosmundson
PPC drives results fast. SEO builds over time. Here’s how to budget for both with realistic expectations and measurable business outcomes. The post How To Get The Perfect Budget Mix For SEO And PPC appeared first on Search Engine Journal.
How I used ChatGPT-o3 to plan an entire marketing campaign during one plane ride
In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take some teams weeks to complete. And the graphics aren’t just a first draft starting point. They’re final assets ready to run. I tested this out on a recent flight and managed to create an entire 2025 marketing campaign in about an hour. Brainstorming. Prompt writing. Graphics generation and iteration. ChatGPT has evolved from a simple productivity tool into a high-level creative and strategic partner. The new ChatGPT equation for AI-savvy marketers is this: deep research + your brand standards + […]
SEO Rockstar “Proves” You Don’t Need Meta Descriptions via @sejournal, @martinibuster
Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater. The post SEO Rockstar “Proves” You Don’t Need Meta Descriptions appeared first on Search Engine Journal.
What Is Paid Media: The Different Types & Examples via @sejournal, @brookeosmundson
Not all paid media is created equal. Know what works where – and why – before you pour money into your next campaign. The post What Is Paid Media: The Different Types & Examples appeared first on Search Engine Journal.
The MozCon London 2025 Final Agenda Has Arrived!
Get your first look at the highly anticipated MozCon London 2025 schedule is here! Dive into a full day of actionable insights and expert talks covering AI’s impact, conversion strategies, brand building, and more. Don’t miss your chance to be part of our inaugural London event.
Are You Still Optimizing for Rankings? AI Search May Not Care. [Webinar] via @sejournal, @hethr_campbell
Join this actionable and data-backed webinar on what drives visibility in AI search. Hear about the insights, mistakes, and strategies that are reshaping SEO now. The post Are You Still Optimizing for Rankings? AI Search May Not Care. [Webinar] appeared first on Search Engine Journal.
Explaining The Great Decoupling To C-Level via @sejournal, @TaylorDanRW
Clicks are down. Impressions are up. Welcome to The Great Decoupling. Here’s what that means for your brand visibility. The post Explaining The Great Decoupling To C-Level appeared first on Search Engine Journal.
This behavioral science principle can make your billboard go viral, here’s how
Is billboard advertising still relevant today? Yes, all because of costly signaling. This behavioral science principle states that expensive signals indicate higher quality or status. Although a broader concept about human behavior, costly signaling absolutely applies to advertising. What, after all, is the value of a social media ad? While highly effective, social ads are cheap, so everyone can buy them and crowd the space. But a billboard? That takes some real money. So, let’s dive into how the costly signaling applies specifically to billboard advertising. Then, I’ll share some top viral billboard examples. What is costly signaling? Costly signaling […]