Creative Data Networks
A Comprehensive Guide to LinkedIn Sponsored Updates
Although often underrated or reduced to a “networking platform,” LinkedIn has the potential to help you drive traffic to your website, increase brand awareness, and boost your revenue. How? Through LinkedIn sponsored updates or ads. In this comprehensive guide to LinkedIn sponsored updates, we’ll tackle the big questions — what are LinkedIn sponsored updates, how do they work, and how much do they cost? We’ll also offer a list of sponsored updates best practices to help your brand make the most of this social content solution. What are LinkedIn sponsored updates? Also called sponsored content, the official LinkedIn help page […]
3 Easy Steps to Build Your Brand Promise [+ Examples]
A brand promise is more than a tagline. It’s a way to show customers what your brand can offer that no one else can. Like other kinds of promises, brand promises can get complicated. They set high expectations, offer ambitious commitments, and impact relationships. Let’s talk about what a brand promise is, how to create a brand promise, and see examples from popular B2B and B2C brands. We’ll also share a brand promise template to help you draft your own. Keep reading or jump ahead to the section you’re looking for: What is a brand promise? Why Your Brand Promise […]
OpenAI Introduces Plugin Support For ChatGPT via @sejournal, @MattGSouthern
OpenAI introduces plugin support for ChatGPT. It can now access the web, interpret code, and retrieve data from custom knowledge bases. The post OpenAI Introduces Plugin Support For ChatGPT appeared first on Search Engine Journal.
How Do You Clean Up Content Without Effecting Rankings? via @sejournal, @tonynwright
More content doesn’t equate to better rankings. Here’s the advice straight from SEO pro, Tony Wright, on deciding whether to keep, update, or remove it. The post How Do You Clean Up Content Without Effecting Rankings? appeared first on Search Engine Journal.
The Now Pass Mint Is Officially Live
The Alpha: The Now Pass, a collection of 2,750 NFTs set to help build the future of tokenized media, has arrived. The Now Pass grants holders access to the Now Network, an ecosystem containing nft now’s industry-defining tokenized media initiatives based on community, rewarding participation, and progressive decentralization. The Now Pass mint is officially live — head to nowpass.xyz to grab yours. Phase One begins on March 23 at 10 am ET, Phase Two on March 23 at 2 pm, and Phase Three — the public sale of the NFTs — starts on March 24 at 9 am. Mint details […]
Web3 vs Traditional Record Deals: How Do They Really Compare?
There’s little more to say about the state of the legacy music industry that hasn’t already been said. These days it’s common knowledge that labels and execs rake in the dough while artists make pennies. And to top it all off, touring — which has anecdotally been a major breadwinner for artists — has increasingly become unsustainable thanks to monopolized ticket marketplaces. This is precisely why, to take a better crack at independence, artists and musicians have been flocking to Web3. Due in no small part to the fact that the blockchain is revolutionizing the artist-fan dynamic, those looking to […]
OpenSea: The Ultimate Guide to Its Tools, Features, and Controversies
If you know Web3, you know OpenSea. Since its launch at the end of 2017, the NFT marketplace has largely been the poster child for the world of Ethereum and crypto art, and it’s got the numbers to prove it. OpenSea’s total historical trading volume sits comfortably at just shy of $41 billion, according to Dune analytics. To put that in perspective, KnownOrigin, one of OpenSea’s competitors that launched around the same time, has a total trading volume of just over $30 million. Having dominated the market for almost six years, OpenSea has been as influential to the NFT ecosystem […]
Optimize Your SEO Strategy For Maximum ROI With These 5 Tips [Webinar] via @sejournal, @lorenbaker
Join our next webinar! Get 5 actionable plans that help you uncover the most impactful opportunities for your business and achieve maximum ROI. The post Optimize Your SEO Strategy For Maximum ROI With These 5 Tips [Webinar] appeared first on Search Engine Journal.
TikTok’s US Future Uncertain: CEO Faces Congress via @sejournal, @MattGSouthern
Intense scrutiny at a US congressional hearing explores privacy, data security, and TikTok’s ties to China. The post TikTok’s US Future Uncertain: CEO Faces Congress appeared first on Search Engine Journal.
How Benefit Segmentation Will Take Your Marketing Campaigns to the Next Level
If you’re a fan of HubSpot’s Inbound Marketing Methodology, you probably understand the importance of customer success. In fact, 70% of businesses with growing revenue prioritize customer success as “very important.” So, if you want your business to succeed you must make sure your customers do, too. By doing so, you can stack the odds in your favor, ensuring the leads you’re passing to your sales team are a good fit for your business through benefit segmentation. In this post, we’ll go over what benefit segmentation is, why you should use it, and where it can be seen in the […]