Creative Data Networks
The Ultimate Guide to RFPs
Have you been tasked with the job of creating a request for proposal, or an RFP? Whether you have no idea what that is or haven’t written one in a while, today’s guide can help. We’re diving into the specifics of what an RFP actually is, why you might need one, and how to create your very first one today. To start, you should understand what all these letters even mean. When your company has a new (often large) project, or one that’s more complex and requires a bit of outsourcing, an RFP can help you get the job done […]
How to Identify a Brand Character for Your Company
When it comes to branding, one of the most important aspects is creating a brand character. This is the personality that represents your company. It can be helpful to think of this as an actor who plays your company’s role in all marketing materials and communications. But how do you identify what this character should be? And once you’ve identified it, how do you design it? In this article, we’ll explore these questions and provide some examples of well-designed brand characters. What is a brand character? A brand character is the personality of your company. It’s how you want people […]
Google Search Console: Is It A Ranking Factor? via @sejournal, @KayleLarkin
You can get lots of helpful information from Google Search Console to guide your SEO efforts. But is it a ranking factor? Let’s dig in. The post Google Search Console: Is It A Ranking Factor? appeared first on Search Engine Journal.
Meta Launches Campaign To Support Small Business Shopping via @sejournal, @MattGSouthern
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. The post Meta Launches Campaign To Support Small Business Shopping appeared first on Search Engine Journal.
20 Essential Instagram Marketing Tools You’ll Need in 2022
With thousands of Instagram marketing tools to choose from, how do you know which ones you need? The key to building an Instagram marketing tech stack is to ensure that you have tools that perform these core functions: research, creation, execution, measurement, and optimization. This list gathers Instagram tools with this principle in mind. Each recommendation has been assigned a “best for” category to help you easily identify what core function it performs. Let’s get started. Table of Contents The Best Instagram Marketing Tools The Best Free Instagram Marketing Tools Inside HubSpot’s Social Media Management Software HubSpot’s social media management […]
Why Integrated Productivity Tools Matter for the Future of Work, According to HubSpot’s CMO [+ Announcing an Exciting Partnership]
As marketers, we know first-hand the importance of using effective software. Powerful tools enable marketing teams to increase the quality and timeliness of their marketing efforts. Consider, for instance, how project management software can help you coordinate cross-functionally and ensure all team members have visibility into the tasks required to get a campaign off the ground. Leveraging the right tools also enables you to determine whether your marketing efforts are working. A CRM that integrates with a project management tool can empower each team member to become a better, more data-driven marketer. Best of all, the right integrations help to […]
Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel via @sejournal, @martinibuster
Senior engineers with over ten years experience fired from Twitter for privately sharing their opinions. Elon Musk mock-apologizes for firing “these geniuses” The post Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel appeared first on Search Engine Journal.
Global SEO: 4 Efficient SEO Frameworks To Manage Clients Without Losing Control via @sejournal, @seomonitor
Learn how to tackle campaign management at scale with these global SEO strategies. The post Global SEO: 4 Efficient SEO Frameworks To Manage Clients Without Losing Control appeared first on Search Engine Journal.
Snoop Dogg and Billy Ray Cyrus’ New Release Asks You to Compete for NFTs
Few artists have achieved staying power at Snoop Dogg’s level. A name synonymous with rap music and hip-hop culture, the LBC legend has remained at the forefront of trends far beyond the original scope of his career. That, of course, now includes trends in the metaverse. A prominent player in the NFT space, Snoop is considered a seasoned veteran of blockchain-based music endeavors. With major feats like a multi-million dollar ($45 million by some accounts) collection with Gala Music, numerous NFT mixtapes, and the reconstruction of iconic Death Row Records as a Web3 label under his belt, when Snoop makes […]
Japan’s Government DAO Could Outpace Its Private Sector in Web3
In the last few years, world governments have become increasingly interested in blockchain technology’s potential to enhance the complex process of governing. So far, examples include institutional NFT marketplaces that stand to make visits to the DMV a thing of the past, while NFT sales envision Web3 as fundraising channels for political campaigns, and even national defense. But the Japanese government may be among the first to explore the possibilities of Decentralized Autonomous Organizations (DAOs). On November 2, the Digital Agency of Japan announced its intentions to convert its Web3.0 Study Group initiative into a full-fledged DAO. The aim is […]