Creative Data Networks
29 Companies With Really Catchy Slogans & Brand Taglines
Keep it simple, stupid. We don’t mean to offend you — this is just an example of a great slogan that also bears the truth of the power of succinctness in advertising. It’s incredibly difficult to be succinct, and it’s especially difficult to express a complex emotional concept in just a couple of words — which is exactly what slogans and taglines do. That’s why we have a lot of respect for the brands that have done it right. These are the companies that have figured out how to convey their value propositions to their buyer personas in just one, […]
Google Updates Documentation On Meta Descriptions via @sejournal, @martinibuster
Google’s documentation for how to control search snippets was updated to include examples of good and bad meta descriptions. The post Google Updates Documentation On Meta Descriptions appeared first on Search Engine Journal.
Google Will Reject Ads Leading To Pages With Intrusive Advertising via @sejournal, @MattGSouthern
Google Ads is implementing a policy that requires landing pages to meet the “better ads standards,” as laid out by the Coalition For Better Ads. The post Google Will Reject Ads Leading To Pages With Intrusive Advertising appeared first on Search Engine Journal.
The B2B SaaS Sales Funnel: How Your Brand Can Optimize It to Boost Conversions
An effective B2B SaaS sales funnel is critical for your brand to drive conversions. But 68% of companies say they haven’t attempted to evaluate the impact of their sales funnel and 79% say that marketing leads are never converted. The result is a growing need for in-depth sales funnel optimization: Companies need to consider how current funnels are performing, where they need to improve, and what steps they can take to achieve this goal. In this piece, we’ll dig into B2B SaaS sales funnel basics and explore five ways your brand can optimize this approach. While the stages of the […]
How to Network Effectively: 10 Tips You Can Start Using Today
“Networking” is a buzzword that many of us have a serious love/hate relationship with. Whether you’re trying to develop your personal career or forge new business relationships, making offline, personal connections has become even more critical as online social networking becomes the norm. This guide will help you navigate those uncomfortable face-to-face networking situations, so the next time you step into a room of potential connections, you’ll feel ready to dive right into relationship-building conversations. Network before job searching. Come prepared with a clear goal in mind. Have some conversation starters ready. Introduce yourself to someone more experienced. Ask people […]
David Bowie Is Back! Posthumous NFTs to Shed Light on Gender
The Alpha: In a series of now-deleted posts on Instagram and Twitter, David Bowie’s estate announced the September 13 launch of an NFT collection celebrating the rock icon’s legendary career that famously explored gender and performativity. The NFT collection, entitled “Bowie On The Blockchain,” will feature the works of nine NFT artists whose works will reflect some of Bowie’s masterful life work. Headlining the collection are crypto artists FEWOCiOUS and Pussy Riot Co-Founder Nadya Tolokonnikova, among others. Proceeds of the sale will go toward the nonprofit organization CARE. Why it matters: Unfortunately, as with prior projects bearing the names of […]
Next Up: Five Ones to Watch in September 2022
In 2021, we witnessed the birth of a new creator economy on the blockchain. Since NFTs took center stage, artists have achieved NFT superstardom, billion-dollar brands have been forged in just a few months, and lives have been utterly transformed time and again. Yet, the most inspiring thing about the NFT space is the number of artists of all creeds and mediums who have found community and support by embracing this technology. In keeping with our mission to empower creators, we present Next Up — our monthly franchise dedicated to showcasing rising artists. In our September edition, we’ve curated a […]
How The Rebels Beat Censorship and Built an NFT Community
In the fall of 2012, in Vilnius, Lithuania, Robert Kalinkin Fashion House released an ad campaign that featured a man and a woman posing as Jesus and the Virgin Mary wearing jeans and a dress from the company’s then-upcoming clothing line. “Jesus, what trousers!” one of the taglines read, along with “Dear Mary, what a dress!” and “Jesus, Mary, what are you wearing?” The campaign ran on the company’s website and on prominent billboards in the Lithuanian capital ahead of a fashion show that brand co-founders Robert Kalinkin and Indre Viltrakyte were organizing at the time. “It was a play […]
Ticketmaster selects Flow blockchain for minting NFT event tickets
Customers will receive an NFT on top of a regular ticket purchase for select events.
Crypto Twitter shares security concerns regarding Meta’s recent NFT integration news
Meta recently announced its latest NFT feature will allow users to connect their digital wallets to Instagram and Facebook.